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    Author: Matt Johnston

    How to Create TikTok Videos the Algorithm Loves

    Want more exposure on TikTok? Wondering how to get your TikTok videos onto the For You page?

    In this article, you'll discover how to optimize your videos to achieve mass organic exposure on TikTok.

    To learn how to optimize the structure of your TikTok videos, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: Send the Right Signals to the TikTok Algorithm
    Your success on TikTok really comes down to how well you understand the algorithm.

    As with

    Continue Reading about How to Create TikTok Videos the Algorithm Loves →

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    Industry Report

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    How to Create Facebook Video Ads People Will Watch

    Want more people to watch your video ads? Wondering how to create video ads that look like native, organic content?

    In this article, you'll learn how to create Facebook video ads that feel like organic news feed posts.

    To find out how to create Facebook video ads that people will watch, read the article below for an easy-to-follow walkthrough or watch this video:
    
    Why Design Facebook Video Ads That Feel More Native to the Platform
    The truth is, the people who want to buy your products hate ads and they don't want to see them in

    Continue Reading about How to Create Facebook Video Ads People Will Watch →

    Making Highly Watchable Videos: A 4-Step System to More Eyeballs

    Tired of low views on your videos? Wondering how to create videos people share?

    In this article, you'll discover a four-step system for creating videos people will click on, watch, and share.

    To learn how to induce people to watch and share your video with their friends and followers on Instagram, Facebook, and other social media platforms, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: Hook Viewers in the First 3-5 Seconds of Your Video
    The first step to making a highly watchable and shareable

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    How to Script Marketing Videos That Convert

    Using video to attract leads and customers? Wondering how to craft videos that persuade viewers to take action?

    In this article, you'll discover how to script and produce social media videos that turn viewers into loyal fans and customers.

    To learn how to optimize video to create emotional connections with your audience, read the article below for an easy-to-follow walkthrough or watch this video:
    
    Why Emotional Triggers Are so Powerful in Marketing
    The real reason that anyone buys from you online has very little to do with you

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    Social Media Content Ideas: A Perpetual Idea System

    Struggling to come up with social media content? Looking for a process to fuel your content creation?

    In this article, you'll discover a repeatable system you can use to develop a pipeline of content ideas that never ends and a four-part system to create headlines that will guide content creation for multiple social media platforms.

    To discover a proven system for social media content ideas, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: Define Your Ideal Customer
    The first step is to create a

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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