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    Author: Luria Petrucci

    Live Video Strategy: How to Improve Your Facebook and YouTube Results

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    Want to use live video more strategically? Looking for tips to guide your live video strategy across Facebook and YouTube?

    In this article, you’ll discover three goals live video can help you achieve, and find out how to produce each type of live stream to ensure success.

    To learn how to improve your live video results, read the article below for an easy-to-follow walkthrough or watch this video:
    
    The Secret to Live Video Strategy: Intention
    Live video can help you grow your

    Continue Reading about Live Video Strategy: How to Improve Your Facebook and YouTube Results →

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    How to Easily Go Live on YouTube From a Computer

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    Want to go live on YouTube without expensive third-party tools? Wondering how to use your computer to easily stream live on YouTube?

    In this article, you'll discover how to set up, schedule, and broadcast live from your computer using YouTube Studio. You'll also find helpful features for engaging with your live viewers.

    To learn how to go live on YouTube from your desktop, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: Activate Live Streaming for Your YouTube Channel
    There are no rules or limits

    Continue Reading about How to Easily Go Live on YouTube From a Computer →

    How to Analyze Facebook Live Video: A Marketing Tutorial

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    Wondering if your Facebook Live videos are working? Need a deeper understanding of your live video metrics?

    In this article, you'll find a deep dive into Facebook Live video Insights in the Creator Studio dashboard. Discover which metrics actually help you improve your Facebook lives and find out why most marketers get their data and measurement wrong.

    To learn how to analyze Facebook Live video in Creator Studio, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: View Facebook Video Insights in

    Continue Reading about How to Analyze Facebook Live Video: A Marketing Tutorial →

    How to Get More Social Media Engagement on Any Platform

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    Want to improve your engagement on social media? Wondering how to keep the conversation going with your followers?

    In this article, you'll discover how to get your audience to engage with your social media posts, videos, and live videos.

    The 3 Rules of Social Media Engagement
    Before jumping into the tips, let's make sure you've got the right baseline. There are three rules of engagement you must follow. Without this foundation, nothing else will work.
    Be Consistent
    I know, I know… You've heard it before. And that's because it's true.

    Continue Reading about How to Get More Social Media Engagement on Any Platform →

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