Social Media Examiner | Social Media Marketing

Your Guide to the Social Media Jungle

  • Search
    • Online WorkshopsSell More With Social Marketing!LEARN MORE NOW

    Author: Ekaterina Walter

    6 Ways to Use Pinterest to Promote Your Brand

    by /

    Is Pinterest part of your marketing strategy?

    Have you ignored Pinterest because you think your brand isn't a fit?

    Every brand has a story to tell and visual content can help you tell it.

    Sharing your story with Pinterest's engaged and active audience via compelling pictures is a great place to start.

    In this article you'll see how six brands got creative with Pinterest and captured new followers and interest.
    Why Pinterest?
    Visual marketing is the current trend, so it's no wonder

    Continue Reading about 6 Ways to Use Pinterest to Promote Your Brand →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    5 Ways to Use Pictures to Tell Visual Stories With Social Media

    by /

    Are you sharing your stories with your fans?

    Do you use pictures in your social marketing?

    People want pictures in their social channels.

    When done right, these pictures become visual stories.

    In this article, I'll show you how five brands are using pictures to share their stories and why that's important.
    Great Marketers Are Great Storytellers
    As a marketer, you know the importance of stories, but do you know how to tell a story with few or no words at all?

    "We've now entered a phase in which visual communication is

    Continue Reading about 5 Ways to Use Pictures to Tell Visual Stories With Social Media →

    5 Ways Businesses Are Using Visual Storytelling on Facebook

    by /

    Are you looking for creative ways to use visual storytelling in your social media marketing?

    Do you have a great story to tell, but you're not sure how to share it?

    Every company has a story to tell.

    It could be anything from brand history to internal innovation to fun customer feedback. Unfortunately, few businesses share their stories effectively on Facebook.

    In this article I'll show you five imaginative ways brands are using pictures to tell compelling stories that generate engagement on Facebook.
    Why Tell a Visual Story?
    A

    Continue Reading about 5 Ways Businesses Are Using Visual Storytelling on Facebook →

    How Brands Can Leverage Holidays for Their Social Campaigns

    by /

    Do you plan marketing campaigns around major holidays?

    Do you need ideas for your 2014 holiday social media marketing?

    From Valentines Day to Easter and beyond, holidays are an important time for brands to engage customers and promote products in new and exciting ways.

    And holiday-themed storytelling is an especially great way to build and cultivate a growing and engaged audience.

    Here are four ways brands use social media to create and promote holiday campaigns throughout the year.
    #1: Show the Fun Side of Your Brand With a

    Continue Reading about How Brands Can Leverage Holidays for Their Social Campaigns →

    4 Businesses Leveraging Storytelling With Images

    by /

    Have you noticed the importance of images in social media?

    Do you use images to tell stories about your business?

    Keep reading to discover four creative uses of images with social media.
    Why Images Now?
    The way we use images is changing.

    Instead of taking photographs at important life events and sharing them with a few family and friends, we're uploading them to our social media pages, sharing them with companies and broadcasting them to the world.

    "Pictures or it didn't happen" is our new mantra. And these days, images aren't

    Continue Reading about 4 Businesses Leveraging Storytelling With Images →

    Social Media Marketing Workshops

    15 Ways to Bring Social Media to Events

    by /

    Do you host events or informal gatherings?

    Social media enables event attendees to connect in powerful ways. Social media can help promote events and empower attendees to share.

    This article will reveal 15 ways you can infuse social media into your events.
    Creating Pre-Event Buzz
    #1: Registration Buzz
    You don't have to wait until the day of your event to create a buzz—it can start at the registration stage. Services such as Eventbrite let your attendees share the event with their networks as they register.

    Continue Reading about 15 Ways to Bring Social Media to Events →

    9 Ways to Sell Social Media to the Boss

    by /

    Conversations are happening online with or without you. This is one of the most frequently used social media sayings. If you're engaging with social media for your company, it’s almost second nature.

    However, there are still many who are struggling to ‘sell’ social media to their executives.  And as Doug Frisbie, Toyota National Marketing Manager says, “The price of inactivity is greater than the risks of anything we’d be doing in social media.”

    Let’s explore 9 ways you can make a good case for social media programs.

    Continue Reading about 9 Ways to Sell Social Media to the Boss →

    Social Media Marketing

    Industry Report

    In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report:

    [title="I WANT MY FREE COPY"]
    [title="I WANT MY FREE COPY"]
    [title="DOWNLOAD MY FREE PDF COPY"]
    [title="DOWNLOAD MY FREE PDF COPY"]
    [title="I WANT THESE SECRETS"]
    [title="I WANT THESE SECRETS"]
    [title="I Want These Secrets"]
    [title="I Want These Secrets"]