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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Debbie Hemley

    20 Ways to Improve Your Google+ Knowledge

    September 29, 2011

    Google+ is rapidly evolving.

    If you're looking for easy ways to improve your knowledge and experience with this hot new social network, keep reading.

    The fast-paced development of Google+ has become a force to be reckoned with. Social media marketers and community managers will undoubtedly feel the pressure to keep up.

    In this post, I'll share 20 tips and resources to help you keep learning about Google+ and ways to enhance your user experience.

    Continue Reading about 20 Ways to Improve Your Google+ Knowledge →

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    44 Useful Mobile Apps for Social Media Marketers

    August 3, 2011

    Are you spending more time each day using your smartphone or iPad? Looking for some cool apps to simplify your work and life?

    According to a recent study by Flurry, consumers spent 81 minutes per day using mobile apps, compared to 74 minutes of web surfing. Here's where it gets even more interesting. Social networking is one of two categories that dominate mobile app usage with 32% and games are responsible for 47%.
    In Search of Apps
    As a social media marketer, you'll likely want to find apps that will help you keep up with social

    Continue Reading about 44 Useful Mobile Apps for Social Media Marketers →

    26 Tips for Using Images to Engage Fans and Followers

    July 12, 2011

    You've heard this: "A picture is worth a thousand words." But can it actually help you engage with customers and prospects?

    In this post, I'll share ways you can ensure your images provide the best experience they can; ones that will help keep the conversation flowing.

    Among the topics covered in this post are tools, tips and strategies that can be used to enhance the visual representation of your business.

    As I've done in the other posts in the 26 Tips series, this post provides an easily digestible A-Z guide to which you can return

    Continue Reading about 26 Tips for Using Images to Engage Fans and Followers →

    26 Tips for Adding Customer Service to Your Social Media Strategy

    June 1, 2011

    Do you need a plan to add customer service to your social strategies?

    As Jeremiah Owyang states, "as internal and external demands mount, companies become mostly reactive, relegating themselves to a 'Social Media Help Desk'."

    With strategy, planning and communication you can ensure that your company won't be caught off guard. If the day hasn't come yet when your social media team is thrust into fielding customer-service problems, it's fair to say that it's just a matter of time before they will be.

    In this post, the seventh installment

    Continue Reading about 26 Tips for Adding Customer Service to Your Social Media Strategy →

    26 Ways to Engage With Customers Using Video

    April 5, 2011

    Are you using video to connect with customers and prospects?  Videos will enhance client communication and collaboration, and help support and drive new business.

    In this post we’ll cover 26 ways you can engage and interact with your customers by using video in several different forms.

    Like its predecessors in the five A-Z guides published here on Social Media Examiner—Twitter, Facebook, LinkedIn, blogs and Lead Generation—we’ll cover a lot of territory and introduce solutions to give you ideas about where you may want to spend time

    Continue Reading about 26 Ways to Engage With Customers Using Video →

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