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  • Social Media Marketing WorldImprove your strategy & find your next big marketing ideas!DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Charlie Lawrance

    11 Effective Ways to Use Facebook Ads

    June 20, 2017

    Do you need to use Facebook ads more effectively?

    Have you considered narrowing the goal for each of your ads?

    In this article, you'll discover 11 examples of results-oriented Facebook ads you can use as models for your own business.

    Continue Reading about 11 Effective Ways to Use Facebook Ads →

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    Industry Report

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    How to Set Up an Effective Facebook Ad Campaign

    April 5, 2017

    Are you considering Facebook ads?

    Wondering how to set up a successful Facebook ad campaign?

    Understanding the fundamentals of Facebook advertising can help you avoid common mistakes that cost time and money.

    In this article, you'll discover how to create an effective Facebook advertising campaign.

    Continue Reading about How to Set Up an Effective Facebook Ad Campaign →

    How to Use Facebook Page Engagement Custom Audiences

    February 6, 2017

    Want more ways to retarget people on Facebook?

    Have you heard about Facebook's latest custom audience features?

    Facebook's newest custom audiences let you target people based on their engagement with your Facebook page.

    In this article, you'll discover how to build six new custom audiences based on Facebook page engagement.

    Continue Reading about How to Use Facebook Page Engagement Custom Audiences →

    4 Ways to Build Facebook Lookalike Audiences to Expand Your Targeting

    January 16, 2017

    Do you want to reach more consumers with your Facebook ads?

    Looking for creative ways to reach more people like your ideal customers?

    Lookalike audiences allow you to build new audiences using an established source audience such as people who have viewed your video or previously purchased from you.

    In this article, you'll discover how to use Facebook lookalike audiences to successfully scale your ad targeting.

    Continue Reading about 4 Ways to Build Facebook Lookalike Audiences to Expand Your Targeting →

    How to Track Facebook Conversions After February 2017

    December 13, 2016

    Do you track the results of your Facebook campaigns?

    Are you using the old conversion code that's about to be phased out?

    Setting up Facebook's conversion tracking will let you track your return on investment (ROI) down to the penny.

    In this article, you'll discover how to set up and install conversion tracking using the new Facebook pixel.

    Continue Reading about How to Track Facebook Conversions After February 2017 →

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

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