Author: Brian Honigman

How to Build a Periscope Audience for Your Business

by Brian Honigman / September 23, 2015

Are you marketing on Periscope?

Want to reach more people?

You can develop a following on Periscope by promoting your broadcasts, engaging with viewers and repurposing your content on other channels.

In this article you'll discover how to build a Periscope audience for your business.
#1: Cross-Promote Broadcasts
While content is ultimately king, think about how you can attract enough of an audience to Periscope to drive results.

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7 Ways to Attract More Attention on Pinterest

by Brian Honigman / March 17, 2015

Are your pins getting enough exposure?

Do you want a stronger Pinterest presence?

Pinterest is known for its organic marketing. Using the right tactics makes it easier to increase your visibility.

In this article you'll discover seven ways to gain attention and engagement for your brand on Pinterest.

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How to Become a Leader in Your Industry Using Social Media

by Brian Honigman / December 15, 2014

Are you looking to establish credibility online?

Do you know how social media can help?

How and what you communicate on social media can position you as a trusted resource in your industry.

In this article I'll show you how to effectively use social media to prove your place as an expert in your field.

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Four Alternatives to Like-Gating on Facebook

by Brian Honigman / October 2, 2014

What tactics are you using to grow your Facebook Page?

Is like-gating a key part of your Facebook marketing?

Facebook announced they'll ban like-gating in November. An end to like-gating doesn't have to be the end of the world--or your Facebook marketing.

In this article I'll share four tactics marketers can use in place of like-gating to sustain audience growth and engagement on Facebook.

#1: Breach the News Feed With Paid Advertising
It's a fact that the experience your customers have on Facebook isn't tied to them visiting

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5 Marketing Lessons From the Fastest-Growing Businesses on Instagram

by Brian Honigman / August 12, 2014

Are you using Instagram for business?

Do you want to know what works?

You can maximize your chances of Instagram success by watching what's working for others.

In this article I'll show you five examples of businesses growing their Instagram followers.
#1: Invite Engagement
Starbucks definitely doesn't have a growth problem. They're one of the largest retail chains in the world and they have an internationally recognizable brand.

However, the Starbucks brand was built on the ethos of the small local coffee shop. In order to

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