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  • Social Media Marketing WorldImprove your strategy & find your next big ideas—April 28-30DISCOVER WHAT YOU'VE BEEN MISSING

    Author: Andrea Vahl

    8 Tips for Using Facebook Scheduled Posts

    August 14, 2012

    Are you crunched for time?

    Could you use a little Facebook automation in your life? Well, help is here.

    Facebook allows you to schedule your page posts.

    Many people cheered this feature because Facebook's EdgeRank algorithm and other quirks make using third-party tools like HootSuite or SocialOomph for scheduling your posts less desirable than posting manually.

    Let's dig a little deeper and find out some of the nuances of using Facebook scheduled posts.

    First, we will give you the steps to schedule your posts and edit them.
    #1:

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    12 Tips When Using Facebook Promoted Posts

    July 2, 2012

    Are you thinking of using Facebook Promoted Posts?

    The feature officially rolled out in late May.

    Many people are wondering where this new advertising option fits into their marketing mix or if it even fits at all.
    What are Promoted Posts?
    Facebook has enabled you to pay for an individual post to be seen in more of your fans' news feeds. You have probably noticed the new metric Facebook has on the bottom of every post showing how many people it reached.

    Continue Reading about 12 Tips When Using Facebook Promoted Posts →

    4 Unique Ways to Use Facebook for Your Business

    June 5, 2012

    Are you wondering how to best use Facebook for your business?

    Should you open your personal profile with a Facebook Subscribe button? Would a Facebook Group work well for your business?

    The simple truth is that Facebook Pages are not being seen as often in the news feed.

    Facebook reported that on average, brands reach about 16% of their fans in a typical week through posts. This news has many people wondering if Pages are still a worthwhile endeavor.

    Find out how to choose the best marketing strategy that fits your business by

    Continue Reading about 4 Unique Ways to Use Facebook for Your Business →

    6 Tips to Improve Your Facebook Advertising Results

    May 22, 2012

    Would you like Facebook ads to be a regular part of your marketing strategy?

    Wondering what you can do to tweak your ad strategy to get better results?

    This article will give you six tips to help improve your return on your Facebook ad investment.
    #1: Do Your Research
    Watch other Facebook ads and take a look at their techniques.

    You won't be able to see a list of all of the ads that are out there right now, but you can watch the ones that are being served to your demographic. You can see all of the current ads that would target your

    Continue Reading about 6 Tips to Improve Your Facebook Advertising Results →

    5 Ways Businesses Are Using Facebook Timelines

    April 17, 2012

    Are you wondering how businesses are creatively using Facebook's Timeline features?

    Business timelines are blooming all over Facebook.

    You may have read our recent post about all of the changes.

    Take a look at these examples of how businesses are creatively using Timeline.
    #1: Adding Interesting Milestones
    Interesting Milestones may work better if your company has some history. Coca-Cola, founded in 1886, has the benefit of a long and interesting history, so they can show their products from 1916 and how they have since

    Continue Reading about 5 Ways Businesses Are Using Facebook Timelines →

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