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    Today's Guide to the Marketing Jungle from Social Media Examiner…

    In today’s edition:

    • Today's 👉 Tip of the Day is for video retention
    • A struggle-free content 🖼️ framework
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    Knowing When to Change: The Journey: Season 2, Episode 10

    Watch the Journey

    • Harvard Business Review’s article on Scheduling Content on Social Media: Theory, Evidence and Application study; the full study.
    • Natasha Takahashi
    • Social Media Marketing World 2019
    • AI Media

    Continue Reading →

    6 Tips for Writing Social Media Ad Copy That Converts

    #1: Extend Your Brand Voice to Your Ad Copy

    #2: Clearly Communicate the Who, What, When, Where, and Why

    • Who: WeWork
    • What: Flexible workspace for any size company
    • When: Today
    • Where: WeWork offices
    • Why: Because they're here to help my business grow

    #3: Test Ad Copy Length for …

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    How to Use LinkedIn Elevate to Manage an Employee Advocacy Program

    What Are the Benefits of Employee Advocacy for Your Business?

    • Content shared by employees has double the engagement than when shared by a company. People want to interact with other people, not a faceless brand. So let employees be that face (if they want to be). Let them share …

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    How to Optimize Your Ad Budget Between Facebook and Instagram

    Is Allocating Ad Spend via Automatic Placement in Your Best Interest?

    #1: Set Up a Split Test for Facebook and Instagram Placement Performance

    #2: Analyze the Results

    #3: Use Performance Results to Allocate Your Budget Between Facebook and Instagram

    • If the cost per result is lower for Instagram, allocate …

    Continue Reading →
    ← Previous Articles 1…351352353354355…1,136 Next Articles →

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