4 Ways to Improve Your Facebook Ads

social media how toAre you advertising on Facebook?

Do you want to create better Facebook ads?

In this article you’ll discover four things to help you build a more effective Facebook ad.

#1: Choose Color With Care

It’s long been accepted that the psychological associations that come with color–and how we process what we see–affect the power of an advertisement.

Here’s a quick guide to color:

color guide

Every color adds its characteristics to your ad.

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7 Niche Social Networks for Strategic Networking

social media toolsDo you find it hard to connect with your ideal audience using the larger social networks?

Have you considered a smaller social network?

In this article, you’ll find 7 niche social networks built to serve specialized markets.

Why Niche Social Networks?

Ask almost anyone what to include in your social media strategy and you’re likely to hear Facebook, Twitter or Google+ in the response.

But you may find it useful to tap into a specialized network.

Use a niche social network to reach a narrowly targeted audience where strategic networking can help you connect with potential customers and business partners of all kinds.

A niche social network within your industry can work wonders to reach people of interest there.

You can also look for niche sites where people come together around one of the core values or interests of your business. It’s an easy way to find and connect with like-minded people for more strategic networking.

The easiest and fastest way to find these niche sites is likely to be a good old Google search. For example, see below:

finding social sites

Use a Google search to find niche social sites relevant to your business.

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