10 Tips for Creating a Social Media Policy for Your Business

social media how toPolicy. It can be a dirty word, especially in social media communities.

Why? Poorly written social media policies restrict, deter and deaden social media engagement–the exact opposite of what businesses want.

However, great social media policies support, protect and empower high-quality engagement. It is about empowerment and trust.

As Beth Kanter writes, “Trust is cheaper than control.”

This article will explain how social media policies differ from other policies and give you 10 tips to help create an effective social media policy.

66 comments

 
 








Pinterest
Check out the Social Media Marketing Podcast!
Join our Social Media Marketing Networking Club
Download the free Social Media Marketing Industry Report
Get Your FREE Copy of the 2014 Social Media Marketing Industry Report
Wondering how your peers are using social media? Get this free report (50 pages, 80+ charts) and never miss another great article from Social Media Examiner.