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15 Ways to Optimize Your Facebook Ads

social media how toAre Facebook ads working for you?

Are you looking to get a better return on your Facebook ad investment?

To get the best performance from ads, you need to make sure they reach the right audience.

In this article you’ll find 15 ways to set up and optimize your Facebook ads.

15 ways to optimize facebook ads

Discover 15 ways to optimize your Facebook ads.

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How to Create Influential Content With Social Media

social media how toDo you want to be seen as a social media leader in your industry?

Is content marketing part of your strategy?

Providing valuable content to your audience can help you stand out on social channels.

In this article I’ll show you six ways to raise your social media influence with content.

create influential content

Discover how to create influential content with social media.

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Twitter Shows Top Tweets You Missed: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Recaps Tweets You Might Have Missed: Twitter introduced a new feature to your home feed—a recap of top tweets you might have missed from accounts you follow.

Twitter shows users the top tweets they missed.

Twitter shows users the top tweets they missed.

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Advanced Facebook Ad Techniques: What Marketers Need to Know

Do you use Facebook ads?

Want to bring your Facebook advertising to the next level?

To learn how to use Facebook advertising to your advantage, I interview Jon Loomer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Jon Loomer, a Facebook marketing expert who specializes in Facebook advertising. His blog, JonLoomer.com, was the top pick in our 2014 top 10 social media blogs.

Jon explores the benefits of Facebook advertising.

You’ll discover new tools for publishers on Facebook, information about conversion tracking, custom reporting options and more.

jon loomer advanced facebook ad techniques

Listen as Jon Loomer share what marketers need to know about advanced Facebook ad techniques.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

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How to Promote Your Business With Instagram

social media how toDo you use Instagram to promote your business?

Are you looking for ways to engage your customers and attract new ones?

The strong visual appeal of Instagram offers a wide variety of marketing opportunities for businesses of any size.

In this article I’ll share four tips for successfully promoting your products and services on Instagram.

promote business on instagram

Find tips for promoting your business on Instagram.

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How to Build a Winning Twitter Ad Campaign

social media how toAre you interested in turning followers into customers?

Have you considered Twitter ads?

As much as marketers love engaging with people on Twitter, what they really want to know is how to start making a profit from those conversations. Twitter ads are a great way to do that.

In this article I’ll show you four key ways to build a successful Twitter ads campaign.

twitter ad campaign tips

Find tips for building a successful Twitter ad campaign.

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Finalists: Top 10 Social Media Blogs 2015

social media case studiesWe received over 560 nominations for our sixth-annual Top 10 Social Media Blogs contest (the blogosphere’s biggest contest for social media blogs).

The list of 20 finalists is pretty impressive! See for yourself below.

The Judges: Our judges include Douglas Karr (author of Corporate Blogging for Dummies and founder of the Marketing Technology blog), Nichole Kelly (author of How to Measure Social Media and CEO of Social Media Explorer) and Pat Flynn (founder of Smart Passive Income). They’re currently finishing up their reviews of these sites.

2015-blog-contest-judges_2

Here are the finalists (in alphabetical order):

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How to Run a Pinterest Contest Without Breaking the Rules

social media how toHave you run contests on Pinterest?

Are you aware of Pinterest contests rules and regulations?

After many businesses misused the relaxed format, Pinterest revised its contest rules. They now require contests be easy to enter, spam-free and in alignment with Pinterest branding guidelines.

In this article I’ll explain what you need to know to run successful and compliant Pinterest contests.

pinterest contest rules

Discover how to run a Pinterest contest that follows the rules.

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Instagram Marketing: Your Complete Guide to Instagram Success

social media how toDo you want to learn how to market yourself and your business on Instagram?

Are you looking for a resource to guide your Instagram marketing efforts?

Whether you’re marketing on Instagram as an individual or as a brand, these expert articles will show you how to establish a presence, use Instagram’s features, encourage follower engagement and run contests.

Each of these articles will help you understand and master a specific part of marketing on the Instagram platform.

guide to instagram

Find a guide to Instagram marketing success.

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