Social Media Marketing | Social Media Examiner

Your Guide to the Social Media Jungle

  • Search
    • Now OpenGet Marketing Training & SupportCLICK HERE

    Author: Stephanie Sammons

    How to Build a Powerful Network Using LinkedIn

    by /

    How often do you leverage your LinkedIn network?

    Do you want to strategically improve and grow your connections?

    In building your LinkedIn network, the more selective you are, the more valuable your network is.

    In this article I'll explain how to build a smart LinkedIn network.
    Why Build a Smart LinkedIn Network?
    LinkedIn can give you exposure and access to important people, help you attract new prospects, keep you in front of existing clients and vendors, spark marketing or

    Continue Reading about How to Build a Powerful Network Using LinkedIn →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    How to Benefit from the LinkedIn Publishing Platform

    by /

    Did you know you can publish your articles on the LinkedIn publishing platform?

    Do you want to build more authority in your niche?

    LinkedIn is opening up its publishing platform to all 277 million+ members!

    In this article, I’ll show you how high-quality content creators and bloggers can use LinkedIn’s publishing platform to build their influence.
    Why LinkedIn Publishing Platform?
    I've always said you don't have to be anointed as an influencer to build online influence. It's up to you to contribute to your

    Continue Reading about How to Benefit from the LinkedIn Publishing Platform →

    How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results

    by /

    Are you happy with how you are using LinkedIn?

    LinkedIn offers companies multiple marketing opportunities, but which ones are right for your business?

    In this article I'll show you five different ways to use LinkedIn to market your business.
    How do you do start?
    You'll want to develop a comprehensive and consistent LinkedIn marketing plan for your business to achieve long-term, sustainable success.

    It doesn't matter if you're a large corporate brand or a small business, you can build a comprehensive LinkedIn

    Continue Reading about How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results →

    How to Network Using LinkedIn Groups

    by /

    Are you a member of a LinkedIn Group?

    Do you spend time networking in LinkedIn Groups?

    LinkedIn Groups are great way to build credibility and make new connections that can ultimately help grow your business.

    With over 1.5 million LinkedIn Groups, it can be difficult to find relevant Groups and determine which ones might be the best for you to join. It’s also important to find Groups that are well-managed.

    Unfortunately there are many LinkedIn Groups that are not

    Continue Reading about How to Network Using LinkedIn Groups →

    5 Creative Ways to Use LinkedIn Company Pages

    by /

    Does your business have a LinkedIn company page?

    Have you noticed how other businesses are using LinkedIn lately?

    A number of larger brands are creatively using their LinkedIn company pages, and some of them are doing some cool things.

    Here are five brands using their LinkedIn company pages creatively.

    Check out what they are doing to learn how you can tell your story, generate leads and engage your communities through your LinkedIn page.
    #1: LinkedIn—Develop a Campaign
    Let’s

    Continue Reading about 5 Creative Ways to Use LinkedIn Company Pages →

    5 LinkedIn Marketing Tips to Grow Your Business

    by /

    Are you looking for ways to expand your business with LinkedIn?

    With a recent homepage redesign, profile and company page redesigns, new mobile apps and the introduction of notifications and endorsements, engagement on LinkedIn is growing.

    Understanding a few simple strategies that can help you become a smarter and more effective marketer can really boost your results over time.

    Here are 5 high-impact strategies to boost your marketing results on LinkedIn.
    #1: Review and Reboot Your LinkedIn Profile...

    Continue Reading about 5 LinkedIn Marketing Tips to Grow Your Business →

    5 Tips for Effectively Managing a LinkedIn Group

    by /

    Are you currently managing your own LinkedIn group?

    Are you considering launching a LinkedIn group?

    Keep reading for five tips on how to better manage LinkedIn groups.
    Why Start a LinkedIn Group?
    Building a LinkedIn group around a specific cause or niche topic can provide many business benefits.  You could:

    Build more awareness with your target markets
    Position you and/or your company as an industry thought leader
    Nurture valuable industry relationships
    Showcase and highlight your own thought leadership content
    Generate

    Continue Reading about 5 Tips for Effectively Managing a LinkedIn Group →

    5 Tips for Optimizing Your LinkedIn Company Page

    by /

    Do you have a LinkedIn Company page?

    Have you employed the newly designed look and features?

    If you haven't created a LinkedIn Company Page, now is the time to do so.

    The new layout makes it easier for people to find, follow and engage with your Company Page.

    Here are the new design updates and features that you can take advantage of on your Company Page.
    #1: Banner Images
    Bring your Page to life! Add a banner image to the top of your LinkedIn Company Page.

    Continue Reading about 5 Tips for Optimizing Your LinkedIn Company Page →

    3 Ways Marketers Can Leverage the New LinkedIn

    by /

    Have you noticed the changes to LinkedIn recently?

    Although changes to LinkedIn are less frequent than on Facebook, they can have significant marketing implications.

    Read further to find out how the recent changes to LinkedIn impact your social media marketing.
    What's New With LinkedIn?
    Recently the LinkedIn Homepage had a significant makeover. It's now more sleek and modern. It also feels faster with an almost instantly updated user interface.

    Continue Reading about 3 Ways Marketers Can Leverage the New LinkedIn →

    Join thousands of fellow marketers. Receive the training and support you need to accomplish your marketing objectives!
    Sale Ends Tuesday!
    JOIN NOW

    7 Ways to Drive More Blog Traffic Using LinkedIn

    by /

    Want more people to read your blog?

    Are you fully leveraging LinkedIn?

    Many business bloggers neglect one of the most powerful social networks for growing visibility and traffic. LinkedIn is THE professional web.

    If you are a business owner or entrepreneur, or a working person who is blogging, you should consider LinkedIn as a valuable place for getting more exposure.

    Keep reading to discover seven powerful tips to use LinkedIn to drive more traffic to your blog.
    LinkedIn Profile Views Drive Blog

    Continue Reading about 7 Ways to Drive More Blog Traffic Using LinkedIn →

    5 Tips to Build and Grow Your LinkedIn Network

    by /

    Do you want to tap into LinkedIn's 150 million–member worldwide network?

    It's important to focus on the right kinds of activities that will yield the best results.

    In this article, I'll reveal five key strategies and activities you can focus on to build and grow your network.
    #1: Update Your Status Frequently and Consistently
    Only one-third of LinkedIn members visit the site every day, and another one-third of members visit the network several times a week, according to a survey conducted by Lab42. You can check out the

    Continue Reading about 5 Tips to Build and Grow Your LinkedIn Network →

    4 Tips for Creating Your LinkedIn Company Page

    by /

    Does your business have a LinkedIn company page?

    Keep reading for tips to create and grow a following for your LinkedIn company page.
    Why LinkedIn Pages?
    LinkedIn is the world's largest professional network. The network has 150 million members worldwide, and is adding 10 new members every 5 seconds!

    LinkedIn is a publicly traded company now (symbol LNKD), which means that information about their revenues, operations and earnings are publicly available.

    You can gain a lot of insight about a public company by following

    Continue Reading about 4 Tips for Creating Your LinkedIn Company Page →

    10 Tips for Promoting Your Events With the New LinkedIn Events Tool

    by /

    Does your business conduct events?

    Are you using LinkedIn to get the word out?
    Why LinkedIn?
    LinkedIn, the largest professional social network now with over 135,000,000 members, has been busy lately updating features to help professionals and companies.

    The LinkedIn Events Tool is the most recent application to receive an overhaul as millions of members have been increasingly utilizing the tool to source and sign up to attend local or industry-related events. The new features of the LinkedIn Events Tool benefit event

    Continue Reading about 10 Tips for Promoting Your Events With the New LinkedIn Events Tool →

    Social Media Marketing

    Industry Report

    In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you'll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: