Author: Stephanie Sammons

How often do you leverage your LinkedIn network?

Do you want to strategically improve and grow your connections?

In building your LinkedIn network, the more selective you are, the more valuable your network is.

In this article I'll explain how to build a smart LinkedIn network.
Why Build a Smart LinkedIn Network?
LinkedIn can give you exposure and access to important people, help you attract new prospects, keep you in front of existing clients and vendors, spark marketing or business

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Are you happy with how you are using LinkedIn?

LinkedIn offers companies multiple marketing opportunities, but which ones are right for your business?

In this article I'll show you five different ways to use LinkedIn to market your business.
How do you do start?
You'll want to develop a comprehensive and consistent LinkedIn marketing plan for your business to achieve long-term, sustainable success.

It doesn't matter if you're a large corporate brand or a small business, you can build a comprehensive LinkedIn marketing strategy on a

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Does your business have a LinkedIn company page?

Have you noticed how other businesses are using LinkedIn lately?

A number of larger brands are creatively using their LinkedIn company pages, and some of them are doing some cool things.

Here are five brands using their LinkedIn company pages creatively.

Check out what they are doing to learn how you can tell your story, generate leads and engage your communities through your LinkedIn page.
#1: LinkedIn—Develop a Campaign
Let’s start with LinkedIn. Why not learn from the source

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Do you have a LinkedIn Company page?

Have you employed the newly designed look and features?

If you haven't created a LinkedIn Company Page, now is the time to do so.

The new layout makes it easier for people to find, follow and engage with your Company Page.

Here are the new design updates and features that you can take advantage of on your Company Page.
#1: Banner Images
Bring your Page to life! Add a banner image to the top of your LinkedIn Company Page.

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Have you noticed the changes to LinkedIn recently?

Although changes to LinkedIn are less frequent than on Facebook, they can have significant marketing implications.

Read further to find out how the recent changes to LinkedIn impact your social media marketing.
What's New With LinkedIn?
Recently the LinkedIn Homepage had a significant makeover. It's now more sleek and modern. It also feels faster with an almost instantly updated user interface.

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Do you want to tap into LinkedIn's 150 million–member worldwide network?

It's important to focus on the right kinds of activities that will yield the best results.

In this article, I'll reveal five key strategies and activities you can focus on to build and grow your network.
#1: Update Your Status Frequently and Consistently
Only one-third of LinkedIn members visit the site every day, and another one-third of members visit the network several times a week, according to a survey conducted by Lab42. You can check out the complete

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Does your business have a LinkedIn company page?

Keep reading for tips to create and grow a following for your LinkedIn company page.
Why LinkedIn Pages?
LinkedIn is the world's largest professional network. The network has 150 million members worldwide, and is adding 10 new members every 5 seconds!

LinkedIn is a publicly traded company now (symbol LNKD), which means that information about their revenues, operations and earnings are publicly available.

You can gain a lot of insight about a public company by following their investor

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