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    Author: Selah Shepherd

    How Facebook Delivers Ads: What Marketers Need to Know

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    Want better results from your Facebook ads? Do you understand how the Facebook ads delivery system works?

    In this article, you'll learn how the learning phase of Facebook ads affects your ads' visibility and find tools to improve ad performance.

    How Does the Facebook Ads Delivery System Work?
    The Facebook auction and algorithm were designed to keep users engaged and show them the best, most relevant ads.

    Facebook's algorithm is one of the most powerful algorithms in the world, and

    Continue Reading about How Facebook Delivers Ads: What Marketers Need to Know →

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    How to Use Facebook Lead Ads to Book Virtual Shopping Appointments

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    Does your business rely on foot traffic? Looking for a unique way to serve your customers and sell your products?

    In this article, you'll discover how to use Facebook lead ads to book virtual shopping sessions with customers and prospects.

    Why Use Facebook Lead Ads to Promote Virtual Shopping Sessions?
    When marketers think of Facebook lead generation campaigns, they often think about the businesses that typically lean toward this type of campaign objective— brick-and-mortar locations, service-based providers (insurance companies and

    Continue Reading about How to Use Facebook Lead Ads to Book Virtual Shopping Appointments →

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