Social Media Examiner | Social Media Marketing
Your Guide to the Social Media Jungle
Does your business have products or services that target unique audiences?
Do your customers spend time on LinkedIn?
Finding an effective social strategy to reach the right audience for each of your products and services can be challenging.
LinkedIn helps you solve this problem with its LinkedIn Showcase Pages.
In this article, I’ll show you how your business can benefit from LinkedIn Showcase Pages.
What are LinkedIn Showcase Pages?
Today, few businesses are islands.
Many
Do you use LinkedIn for business?
Do you have a LinkedIn company page?
In this article, I'll show you how to get the most from your LinkedIn company page, in five easy steps.
Why a LinkedIn Company Page?
The benefits of a well-oiled LinkedIn company page include engaging followers with company news, updates, events and relevant content.
There's also the improved search engine rankings as LinkedIn pages often perform well in company searches. And let's not forget lead generation opportunities from your content marketing.
In fact,
Continue Reading about 5 LinkedIn Company Page Tips to Enhance Your Marketing →
Do you want more leads?
Have you looked into SlideShare?
This article will give you 10 tips to maximize your leads with SlideShare.
Why SlideShare?
The rise of visual content marketing is forcing marketers everywhere to re-evaluate their overall strategy.
No longer can a marketing professional rely solely on white papers and blog posts to get their message to prospective buyers and customers.
It’s now vital to include a visual element across all marketing campaigns.
SlideShare is an essential part of any successful content
Continue Reading about How to Use SlideShare to Generate Leads →
Are you wondering how to best use Google+ to enhance your marketing?
Google+ is quickly becoming an essential part of any business's social media strategy.
It boasts a cool 250 million users! And this number is sure to grow very quickly as Google is making a Google+ account mandatory for all Gmail users.
It's an audience marketers cannot ignore.
Google+ also plays a major role in search engine optimization (SEO) by making it easier for marketers to show up in search results—yet another reason to include Google+ in your social
Continue Reading about 5 Tips for Using Google+ to Boost Your Marketing →
Are you looking for simple, straightforward metrics to measure the impact of your social media efforts?
Social networks and blogs continue to dominate Americans' time online (accounting for nearly a quarter of total time spent on the Internet) according to a recent Nielsen report on social media, .
While we all know how important it is to market through the various social networks, it is vital to track and measure your efforts for success.
Here are five simple metrics to find out whether your social media effort is paying
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Are you looking for ways to use social media to advance your cause?
Non-profits have many of the same opportunities in social media as for-profit businesses—it's just a matter of altering the strategy.
Non-profits can focus their social efforts to drive awareness, share their story, cultivate donor relationships and open up two-way communication with advocates in ways never before possible.
Here are ten tips that virtually any non-profit can easily take advantage of at little or no cost. These tactics can supplement many marketing
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Can you remember something funny? Humor can go a long way with social media.
Are you considering using humor with your social media activities? If so, this article reveals some tips to get you on the right track.
Why humor?
It's no surprise that using humor in advertising is an effective way to connect with your audience and humanize your brand or company, but what about using it for social media?
Adding humor to your social media strategy can be a great way to get people's attention.
If you appeal to your audience emotionally,
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Is your business running out of content ideas?
Content is the fuel for your social media rocket ship and the foundation of any solid presence in the social sphere. Your content cannot be everything to everyone; however, you can be relevant and provide value to your target market.
Generating compelling content that people want to consume can increase your website traffic and help you attract and retain a dedicated following. In order to produce quality content, you're going to need a good source of raw material to continually draw
Continue Reading about 11 Ways to Find New Content for Your Social Strategy →
