Facebook Timeline and What Marketers Need to Know

social media toolsAre you wondering how Facebook’s Timeline will impact your business and marketing?

Right now Timeline is currently limited to personal profiles and with no schedule set or promised for brand pages.

However, given Facebook’s history with design changes and how changes of this sort first get released to users and later on get applied to brands, it’s likely that Timeline is on the horizon for business pages as well.

This article will explore what the timeline means for marketers.

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10 Ways to Add Facebook Functionality to Your Website

social media how toIntegrating Facebook into your website is an easy and free way to include a social dimension with the rest of your website business activity.

Facebook provides a selection of free plugins.

By the time you’re finished reading this article, you’ll understand your options for turning your website into a social hub and how to get started.

Why Facebook on Your Website?

Facebook has a grand vision: to connect the entire Internet, and every website on it, with a layer of social integration. The social network behemoth has been developing tools to assist in the spread of this vision since the introduction of the Open Graph in 2009.

Now, with over 10 social plugins available to the public (and free of charge!), website owners need to decide how best to utilize the available tools for their businesses. The first question you’re probably asking is: Do they even work?

Let’s look at some of the stats from SearchEngineLand:

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3 Ways to Boost Interaction With Your Facebook Fans

social media how toAre you looking for fresh ideas to engage your Facebook fans?

Do you have a pretty nice fan base, but you’re struggling to come up with ideas to engage them on a daily basis?

One proven approach is to help your fans.

Here are 3 techniques used by some of the most successful Facebook pages. Try them on your page to see how your fans respond!

#1: Become a resource

Despite the level of connection you think you have with your fans on Facebook, many still express pleasant surprise when you respond to them personally on the social network.

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5 Ways to Optimize Your Facebook Page

social media how toAre you maximizing the marketing power of your Facebook page?  Want to know how?

Keep reading…

There are several lesser-realized features on and around your Facebook page that can be optimized to best reflect your brand.

Let’s break down your page visually into 5 major parts to understand best how to optimize your Facebook page:

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