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    Author: Brian Reilly

    How to Use Google Analytics to Improve Your Social Media Marketing

    December 5, 2012

    Have you ever wanted to know which of your links are driving more traffic?

    Seeing referral traffic from Facebook is great, but which wall post drove the traffic?

    Do visitors who come from Twitter tend to spend more time on the site than visitors coming from a banner campaign?

    This article shows you how to take your social analytics strategy to the next level.
    About Google Analytics Custom Campaigns
    You can assign a custom campaign tag to the links you share on social networking sites.

    Continue Reading about How to Use Google Analytics to Improve Your Social Media Marketing →

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