Your Guide to the Social Media Jungle
Want to better understand your customer's journey across devices and channels? Have you heard of the Facebook Attribution tool?
In this article, you'll learn how to use Facebook's new Attribution tool to measure the effectiveness of your ads.
Continue Reading about How to Use the Facebook Attribution Tool to Measure Your Marketing Impact →
Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.
On this week's Social Media Marketing Talk Show, we explore Facebook's earnings call along with Zuckerberg's roadmap for the future and Snapchat creative tools. Our special guests include Mari Smith and Jeff Sieh.
Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.
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Continue Reading about What Do Facebook’s New Strategic Plans Mean for Marketers? →
Wondering how creators succeed with video on Facebook Watch? Curious how it compares to other social media video?
To explore what marketers can learn from a successful Facebook Watch creator, I interview Rachel Farnsworth.
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Rachel Farnsworth, a Facebook video expert. She's the founder of the Stay At Home Chef and author of the book,
Continue Reading about Facebook Video: Insight From a Facebook Watch Success Story →
Need more exposure for your blog content? Wondering what your options are?
In this article, you'll learn how to republish your blog posts on social networks and other platforms while protecting your original content's search rank.
Continue Reading about How to Repurpose and Syndicate Your Blog Posts for More Exposure →
Do you want an effective way to get more leads? Wondering how to nurture leads into becoming customers?
In this article, you'll discover how to use Facebook ads with email marketing to improve your conversions.
Continue Reading about How to Combine Facebook Ads and Email Marketing for Better Conversions →
Are you looking for ways to get more Instagram engagement? Wondering how to build stronger consumer relationships?
In this article, you'll discover seven ways to improve your Instagram engagement.
Continue Reading about 7 Ways to Create Better Instagram Engagement for Businesses →
Do you want to promote time-sensitive sales using Facebook ads? Wondering how to set up Facebook dynamic ads for Black Friday, Cyber Monday, or other seasonal sales?
In this article, you'll discover how to set up your product feed to run Facebook dynamic ads with beginning and end dates.
Continue Reading about How to Use Facebook Dynamic Ads for Time-Sensitive Sales →
Want more website visitors? Wondering how Messenger bots can help?
To explore how to bots can drive organic traffic to your website, I interview Natasha Takahashi.
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Natasha Takahashi, a chatbot expert and founder of the School of Bots, a community for marketers seeking to master bots. She also hosts the There's a Bot For That live
Continue Reading about How to Drive Organic Traffic With Bots →
Are you struggling to build professional relationships on social media? Want to develop a network that generates business but don't want to make content?
In this article, you'll discover how to use social media to increase your exposure with prospects and peers without publishing any content.
Continue Reading about How to Succeed in Social Media Without Posting Any Content →
Do you ever get stuck? Then watch the Journey, Social Media Examiner's episodic video documentary that shows you what really happens inside a growing business.
In episode 8, Michael Stelzner (founder of Social Media Examiner) and his team work through people, process, and mindset issues that stop tasks from making forward motion.
Continue Reading about Getting Through Walls That Stop Progress: The Journey, Season 2, Episode 8 →
Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I'd like to share some important marketing lessons we discovered and a resource I think you'll enjoy.
Here's the video I released on Facebook, announcing the move:
https://www.facebook.com/smexaminer/videos/279608756015802/
Here's why we killed two shows and moved a third one over to YouTube.
Continue Reading about Why We Abandoned Facebook Video Longer Than Two Minutes →
Do you want to improve your Facebook ads? Wondering how the Facebook split test audience variable feature can help?
In this article, you'll discover how to split test audiences and reveal which ones deliver the best results for your Facebook ad campaigns.
Want a quick and easy way for people to find you on Instagram? Have you heard about Instagram Nametags?
In this article, you'll discover how to find and customize your Instagram nametag so people can quickly follow your Instagram account.
Continue Reading about How to Use Instagram Nametags for Marketing →
