Want your marketing to be more efficient?
Wondering how predicting your marketing cycles can help?
To explore how marketers can get started with predictive analytics, I interview Chris Penn.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.
In this episode, I interview Chris Penn, the co-founder and chief innovator at Brain+Trust Insights. He’s also the co-host of the Marketing Over Coffee podcast and the lead analytics expert for Social Media Marketing World.
Chris explains how to ensure the quality of underlying data used in predictive analytics.
You’ll also discover data sources and tools used to make predictions.
Predictive Analytics: How Marketers Can Improve Future Activities featuring insights from Chris Penn on the Social Media Marketing Podcast.
Share your feedback, read the show notes, and get the links mentioned in this episode below.
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