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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    9 Instagram Bio Ideas for Business

    Need to create or update your company’s Instagram bio? Wondering what to include or which features to use?

    In this article, you’ll learn how to write an Instagram bio for your business using nine essential elements. You’ll also find excellent examples of Instagram bios for businesses across a range of industries.

    Why Optimizing Your Instagram Bio for Business Helps Your Marketing

    With the right mix of features and copy, your organization's Instagram bio can give current and existing customers the information they need and guide them

    Continue Reading about 9 Instagram Bio Ideas for Business →

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    The Evolution of Marketing: Community Capitalism

    Curious how the growth of Web3 will affect marketing? Wondering how to prepare?

    In this article, you’ll discover why Web3 represents a new era and what that means for marketing going forward.

    The Post-Marketing Era

    An evolution is an improvement upon a specific existence. It isn’t a proclamation that the previous state of that existence was bad, merely that it has outgrown its efficacy.

    Web1 gave people read-only access to static content and marketers used the internet to reach consumers with one-way messaging.

    Web2 introduced

    Continue Reading about The Evolution of Marketing: Community Capitalism →

    How to Turn Instagram Fans Into Customers

    Want to turn your Instagram followers into paying customers? Not sure where to begin?

    In this article, you’ll discover the biggest mistakes to avoid and how to turn engaged fans into customers.

    Why You Should Be Selling on Instagram

    Instagram has been around since 2010. That's centuries in social media time! But it still stands out from the competition as the perfect channel to build a community, connect with people on an individual level, and make sales.

    Instagram has over 2 billion monthly active users. At the end of last year,

    Continue Reading about How to Turn Instagram Fans Into Customers →

    The Conference You’ve Been Waiting For

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

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    How to Create and Use GIFs in Your Twitter Marketing

    Want to create more engaging Twitter content? Wondering if your business should use GIFs?

    In this article, you’ll learn how to find the right GIF for your posts or create custom ones, and how to use them effectively in your Twitter marketing.

    Why Brands Should Consider GIFs for Twitter Marketing

    Twitter has supported GIFs for nearly a decade, allowing users of all kinds to capture attention with eye-catching animations. But if your brand's content strategy usually focuses on images, videos, links, or even text, you might not

    Continue Reading about How to Create and Use GIFs in Your Twitter Marketing →

    Social Media Marketing: A Checklist for 2022

    Has your social media strategy been lacking? Want to be more intentional about how you market your business, even with the frequent platform changes?

    In this article, you’ll get a multi-point social media marketing checklist for developing and executing a plan that works in 2022.

    #1: How to Plan a Social Media Strategy

    To get the value you expect from social media marketing, your business needs a strategy.

    What Is a Social Media Strategy?

    A social media strategy is the framework your team uses to market your business on social

    Continue Reading about Social Media Marketing: A Checklist for 2022 →

    Worth Exploring:

    Instagram

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    YouTube

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    Web3

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    Social Media Marketing Industry Report

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    18 Instagram Caption Ideas for Businesses

    Need ideas for your Instagram captions? Want your posts to deliver better results?

    In this article, you’ll discover 18 caption ideas for Instagram, ranging from engagement and conversation to education and entertainment.

    Long-Form Captions vs. Short Captions for Instagram

    Instagram captions have a limit of 2,200 characters, which equals about 400 words for the average copywriter. That gives you a ton of space to deliver your brand's message, connect with your audience, and prompt the action you want followers to complete.

    Of

    Continue Reading about 18 Instagram Caption Ideas for Businesses →

    How to Build a DAO: The PizzaDAO Story

    Are you thinking of starting a decentralized autonomous organization (DAO)? Wondering how to create and govern a DAO?

    In this article, you'll discover what you need to know to start a DAO and the tools to successfully operate one.

    Why Set Up a DAO?

    The fundamental premise of a DAO is that it allows you to flatten ownership and distribute responsibility. It might sound counterintuitive but you almost have to work backward in setting up a DAO. You have to get it organized first—then it can be autonomous.

    This social technology can

    Continue Reading about How to Build a DAO: The PizzaDAO Story →

    YouTube for Business: The Easy Path to Content

    Are you struggling with creating YouTube content that helps your business? Want a better way to make content that converts?

    In this article, you’ll discover some of the most common mistakes people make on YouTube and how to create better content for your audience.

    Why Your Business Needs to Be on YouTube

    YouTube offers your business several advantages over every other social platform.

    Number one, your content lives forever. The content you make right now will live for years on YouTube, providing a long-term opportunity to get in front

    Continue Reading about YouTube for Business: The Easy Path to Content →

    LinkedIn Ads: How to Research Competitors’ Campaigns

    Do you want to run more effective LinkedIn ads? Curious how your competitors advertise their products and services?

    In this article, you’ll learn how to research your competitors’ LinkedIn ads and get 7 ideas to improve your campaigns.

    LinkedIn Ads: How to Research Competitors' Campaigns

    Do you want to run more effective LinkedIn ads? Curious how your competitors advertise their products and services?

    In this article, you'll learn how to research your competitors' LinkedIn ads and get ideas to improve your campaigns.

    #1: How to

    Continue Reading about LinkedIn Ads: How to Research Competitors’ Campaigns →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 39-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: