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  • Author: Ryan Goff

    Location-Based Services: Foursquare vs. Facebook Places

    by Ryan Goff / April 4, 2011

    Ask any marketer about trends for 2011 and you'll undoubtedly hear the phrase "location-based services." However, among Foursquare, Facebook Places, SCVNGR, Gowalla and many others, marketers have a lot to choose from.

    In this article we'll cover the two major players—Foursquare and Facebook Places—and see how they stack up.
    What are location-based services?
    Location-based services allow users to connect with others based on their current locations. In most cases, people use their

    Continue Reading about Location-Based Services: Foursquare vs. Facebook Places →

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