This will convince any boss!
This page contains a template email you can send to your boss (scroll down). It also contains ideas to help you convince your boss.
Ways to Convince the Boss
Idea #1: Play the “ideal outcome” game: Say to your boss, “what would be the ideal outcome for my marketing results over the next year?” If they say, double sales, or increase engagement, reduce ad costs, or something similar then you are in a great position.
Now ask, “Are you willing to invest in my training so I can get us there?” If they say yes, you are ready to present the solution: Social Media Marketing Workshops.
Idea #2: Switch the conversation from expense to investment: Think about this. If you purchase something that generates more value than the cost, it’s actually an investment, NOT an expense.
With your Social Media Marketing Workshops investment you’ll be able to level-up your marketing. That means increasing your sales, engagement, and reach by using the new proven tactics you’ve learned through the interactive workshops.
So ask your boss if he or she is willing to make a small investment that could yield these types of results.
Email to the Boss
The email below is a simple template you can modify to your specific needs.
NOTE: There are four areas in < > that you'll want to customize. ALSO, if we have a sale going on you may want to mention that in the email.
SUBJECT LINE: <Insert Your Boss’ Name Here>, I’d like to register for the Social Media Marketing Workshops.
Hi <Insert Your Boss’ Name Here>,
As you know, improving our marketing is essential for our team’s success. <you may want to customize this first sentence based on your unique needs>
The folks over at Social Media Examiner are offering an online training event called the Social Media Marketing Workshops.
These are in-depth online workshops focused on marketing with Facebook, Instagram, Youtube, and LinkedIn, all taught by top pros.
I believe that taking part in this event will help me discover how to streamline our ad spend, increase conversions, and scale our results.
Here’s a quick breakdown of what’s included:
* 14 interactive workshops, focused on using Instagram, Facebook, YouTube, and LinkedIn to get more sales, engagement, and reach.
* Live Q&A with instructors.
* Recordings of everything, so I can learn at my own pace
Here’s the investment breakdown: The price is $997 or four payments of $259 per month.
I feel like that is a bargain and will allow me to provide a strong return on investment for the company.
With your permission, I’d like to sign up today.
Thanks for considering it.
<Insert Your Name Here>
P.S. There’s a quick overview here: https://www.socialmediaexaminer.com/workshops/