This will convince any boss!
This page contains a template email you can send to your boss (scroll down). It also contains ideas to help you achieve success.
Ways to Convince the Boss
Idea #1: Play the “ideal outcome” game: Say to your boss, “what would be the ideal outcome for my marketing results this year?” If they say, double sales, or increase leads, or something similar then you are in a great position.
Now ask, “Are you willing to invest in my training so I can get us there?” If they say yes, you are ready to present the solution: the YouTube Marketing Summit.
Idea #2: Switch the conversation from expense to investment: Think about this. If you purchase something that generates more value than the cost, it’s actually an investment, NOT an expense.
With the YouTube Marketing Summit, you’ll get 12 live training sessions and the recordings of all the sessions with the All-Access ticket—so you do not need to travel.
So take the price, divide it by 12 and say this: “Would you be willing to make a training investment in me for less than $XX per session?” (The earlier you register, the lower your price will be).
Email to the Boss
The email below is a simple template you can modify to your specific needs.
NOTE: There are four areas in < > that you’ll want to customize. ALSO, if we have a sale going on you may want to mention that in the email.