In this video I interview Bryan Elliott, founder of Linked OC. The “OC” stands for Orange County and Linked OC is a local organization servicing the local Orange County area.
Bryan shares how he built a 5,000 strong local community organically thanks to social media. You'll also discover how Bryan uses a mix of live events, social media and geo-location services for hyper-local marketing.
Be sure to check out the takeaways below after you watch the video.
Discover Proven Marketing Strategies and Tips
Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.
But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.
Here are some of the things you'll learn in this video:
How social media impacts at the local level how people stay connected on both:
- Real life events
- Social media
How on a local scale social media:
- Connects people in a more powerful way
- Helps buyers find sellers, or businesses, on a hyper-local scale
- Gives small businesses a cost effective tool to find local customers
Bryan also shares how Seth Godin's book Tribes inspired Bryan as he built the Orange County community.
Connect with Bryan and find out more about his new TV show, 24 in the OC, which showcases local businesses doing things that matter.
How does Bryan's experience of hyper-local marketing with social media inspire you? Please leave your comments below.
Attention Agency Owners, Brand Marketers, and Consultants
Introducing the Marketing Agency Show–our newest podcast designed to explore the struggles of agency marketers.
Join show host and agency owner, Brooke Sellas, as she interviews agency marketers and digs deep into their biggest challenges. Explore topics like navigating rough economic times, leveraging AI, service diversification, client acquisition, and much more.
Just pull up your favorite podcast app, search for Marketing Agency Show and start listening. Or click the button below for more information.