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In this video I interview Bryan Elliott, founder of Linked OC. The “OC” stands for Orange County and Linked OC is a local organization servicing the local Orange County area.
Bryan shares how he built a 5,000 strong local community organically thanks to social media. You'll also discover how Bryan uses a mix of live events, social media and geo-location services for hyper-local marketing.
Be sure to check out the takeaways below after you watch the video.
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Here are some of the things you'll learn in this video:
How social media impacts at the local level how people stay connected on both:
- Real life events
- Social media
How on a local scale social media:
- Connects people in a more powerful way
- Helps buyers find sellers, or businesses, on a hyper-local scale
- Gives small businesses a cost effective tool to find local customers
Bryan also shares how Seth Godin's book Tribes inspired Bryan as he built the Orange County community.
Connect with Bryan and find out more about his new TV show, 24 in the OC, which showcases local businesses doing things that matter.
How does Bryan's experience of hyper-local marketing with social media inspire you? Please leave your comments below.
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