product launch : Social Media Examiner

social media how toAre you launching a new product or service?

Want to create buzz and get the word out to the right people?

Facebook is a great way to promote the launch of a product or service and generate excitement.

To be successful, you need to plan your content, write your posts and make good use of the tools Facebook has to offer.

In this article you’ll discover how to launch a product or service using Facebook.

#1: Before Pre-launch: Start Planning Early

You’ll want to map out your launch strategy at least two months ahead, and most likely even earlier than that. Plan what types of launch material you’ll have available to share on social media to get the buzz going. You may also need to start designing some of these materials.

launch a product using facebook

Discover how to launch your product using Facebook.

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Are you getting ready to release a product, book or service?

Do you want to know how a podcast can boost your launch?

To learn why podcasts can be a very powerful marketing tool when it comes to starting a launch, I interview Brian Clark and Chris Ducker for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Brian Clark, founder of Copyblogger Media and host of the new podcast New Rainmaker. Chris Ducker is the author of Virtual Freedom and host of The New Business Podcast. Both Brian and Chris are serial entrepreneurs.

Brian and Chris share why they’ve chosen podcasts to launch their new products.

You’ll discover ideas for your own launches and why you should give audio a chance.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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You can also subscribe via iTunes, RSS, or Stitcher.

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social media viewpoints Have you got a great idea on your to-do list, but it’s been there for a while?

Is there a podcast, article or video you’d love to create, but for some reason you haven’t?

If so, you aren’t alone.

Most of us struggle bridging the gap between our desire to be creative and the act of actually creating something.

Keep reading as I explore the roots of why we don’t create and to discover what you can do to make stuff happen.

You Shouldn’t Do That…

I remember the day I submitted a draft of a paper that shared my best tips. My editor asked, “Are you sure you want to do this?” With that simple question I let doubt creep in.

More recently I was reviewing feedback from a presentation I gave. Of all the positive reviews, the one that struck a blow at my confidence went something like this, “You don’t really need to keynote your own event.”

social-media-marketing-world-keynote

Preparing for my keynote at Social Media Marketing World 2013.

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social media how toAre you looking for creative ideas to help launch your next product (or company)?

Want some actionable tips to employ social media in your next launch?

If so, keep reading as I explore nine ways we used social media to help launch a new project.

You’re sure to find unusual tactics that will help you with your next launch.

Why Social Media for a Launch?

Social media has changed everything when it comes to marketing.

Now, instead of spending a ton of money hoping to get in front of the “press,” you are the media.  Social media allows you to connect with people and encourage engagement with very little money and only a nominal effort.

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