marketing trends : Social Media Examiner

Do you want to stay on top of the latest marketing trends?

Looking to tap into the next big trend?

To explore marketing trends, I interview Rohit Bhargava.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Rohit Bhargava, the author of Personality Not Included and Likeonomics. He’s also the founder and CEO of the Influential Marketing Group. His latest book is Non-Obvious: How to Think Different, Curate Ideas and Predict the Future.

In this episode Rohit explores why trends matter to marketers and reveals a few trends.

You’ll discover what makes something a trend.

“podcast

Listen as Rohit Bhargava shares what marketers need to know about marketing trends.

Share your feedback, read the show notes and get the links mentioned in this episode below.

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social media researchAre you wondering if content marketing can help your business?

If so, look no further.

In this article, I examine a recent study involving 1,416 B2B marketers from North America from the Content Marketing Institute and MarketingProfs.

You’ll discover how B2B marketers were leveraging content marketing in 2012 and where their focus will be next year.

#1: Producing Enough Content Is Top Challenge

In years past, the biggest challenge for content marketers has been creating engaging content. But this trend changed in 2012 with 64% of marketers saying that producing enough content was their number-one challenge.

challenge content marketers

Producing enough content is now the top challenge for content marketers.

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