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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Pinterest Introduces More Targeting Options for Ad Campaigns: Pinterest’s enhanced ad targeting options make it “easier for you to get your ideas in front of the right audience at just the right time.” According to the Pinterest for Business blog, marketers using Ads Manager can now create audiences “built on people’s interest in a specific Pin that links to [their] website” and “retarget five specific actions: clicks, comments, saves, likes and closeups.” In addition, Pinterest announced that now “it’s also possible to create audiences from the data associated with actions people take on your site” such as browsing a category, making a purchase, or signing up for your services.

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Pinterest’s new retargeting options make it “easier for you to get your ideas in front of the right audience at just the right time.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Launches Campaign Planner for Facebook and Instagram: Facebook rolled out Campaign Planner, “a standalone tool for media planners to draft, compare and share media plans using reach and frequency buying across Facebook and Instagram.” Facebook’s new Campaign Planner is available to anyone with access to a Business Manager account. Simply complete and submit the Campaign Planner Access Request Form to Facebook and wait to be approved.

facebook campaign planner

Facebook rolled out Campaign Planner, “a standalone tool for media planners to draft, compare and share media plans using reach and frequency buying across Facebook and Instagram.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Twitter Makes Moments Available to All Users: Twitter announced that Moments is now available to all users. According to a tweet from the company’s official handle, “Creators everywhere can now tell stories with Tweets.” This announcement was followed by another tweet offering “tips and tricks for making a great Moment.” Moments is currently available for twitter.com and is “coming soon to mobile.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Rolls Out Save Draft Feature: Instagram released a Save Draft feature that allows users to “start creating a post, … save it as a draft and share it later.” After adding effects, filters, a caption, or a location to a photo or video, users can tap the back arrow at the top left of the screen where a new Save Draft button will appear. Drafts will be saved in the user’s Library, where they can return to continue editing their post and share it later.

instagram save draft feature

Instagram released a Save Draft feature that allows users to “start creating a post, … save it as a draft and share it later.”

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