linkedin content : Social Media Examiner

social media how toIs your LinkedIn profile working for you?

Want to build a presence that supports your company role?

While many people think of LinkedIn as a place only for jobseekers, salespeople and recruiters, LinkedIn can help employees build influence around any business role.

In this article you’ll discover three ways to build a LinkedIn presence to boost visibility for both you and your business.

#1: Align Your Personal Message With Your Company’s

Your LinkedIn presence is unique on social media, because while it is your personal profile, the fact that it highlights your professional activities means that it is enmeshed with your employer’s online presence.

boost your influence using your linkedin profile

Discover how to boost your influence using your LinkedIn profile.

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social media how toAre your employees on LinkedIn?

Do they share your company’s content with their networks?

Asking your employees to promote your company content on LinkedIn is a great way to reach more prospects and increase visibility.

In this article I’ll explain how to help your employees share your content on LinkedIn.

#1: Promote the Program

The first step to starting a LinkedIn employee engagement program is to find and appoint a leader. Look for someone from marketing who’s enthusiastic about LinkedIn and excited about this program. You’ll want to choose a passionate leader who can motivate your employees and get them excited to participate.

encourage employees to share company content on linkedin

Discover how to encourage your employees to share your content on LinkedIn.

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social media how toWant to give existing content new life and greater visibility?

Looking for a way to publish more often without much extra work?

Use LinkedIn Publisher to consistently provide useful content for your audience, gain visibility and build your professional identity without writing anything new!

In this article you’ll discover three ways to give existing content new life using LinkedIn Publisher.

republish repurpose and reinvent content for linkedin publisher

Discover how to republish, repurpose and reinvent content with LinkedIn Publisher.

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social media how toDoes LinkedIn bring you a steady stream of prospects?

Is your LinkedIn presence optimized?

Adjusting how you use LinkedIn changes the way prospects respond to you.

In this article you’ll discover six tactics to attract LinkedIn leads and show them how you can contribute to their success.

attract more linkedin leads

Discover six ways to attract leads on LinkedIn.

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