guy kawasaki : Social Media Examiner

Do you have a content sharing strategy for your business?

Are you interested in discovering ways to leverage great content to promote your business and drive sales?

To learn how to build a following by sharing other people’s content, I interview Guy Kawasaki.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Guy Kawasaki, the author of the book Enchantment and the chief evangelist at Canva. His newest book is called The Art of Social Media: Power Tips for Power Users.

Guy explores how to build your social media following by sharing other people’s content.

You’ll discover how to create a consistent brand image for your company, develop a strategy for consistently sharing great content with your audience and leverage that content to promote your products or services.

guy kawasaki shares how to build social media following

Listen as Guy Kawasaki shares tips on how to build a social media following with other people’s content.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

Continue Reading

social media book reviewsDo you want to write a book but don’t know where to start?

Or perhaps you have a manuscript that hasn’t been published.

If so, this article is just for you.

These days it is next to impossible to get a major publisher interested in a book deal, particularly when you’re a novice writer without an established platform. As far as they’re concerned, you’re too risky and they’ll avoid you like the plague.

So what do you do?

Well, Guy Kawasaki, co-author of APE: How to Publish a Book, would tell you to self-publish.

“Self-publishing enables you to determine your own fate. There’s no need to endure the frustration of finding and working with a publisher.”

Not that self-publishing is easy! In fact, Guy calls it a “mystifying, frustrating and inefficient task” if you don’t know what you’re doing.

Continue Reading

Do you think the world of publishing is evolving?

Have you ever thought of self-publishing?

To learn more about how blogs, books and social content have evolved, I interview Guy Kawasaki for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Guy Kawasaki, former chief evangelist for Apple and author of many books including Enchantment and What the Plus! Google+ for the Rest of Us.

Guy shares his experience of publishing his first book in 1987 and how publishing has changed since then. You’ll also learn tips and techniques to use on Google+.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

Continue Reading

social media book reviewsYou have likely heard the buzz about Google+ for some time.

Perhaps you’re wondering why so many marketing professionals are focusing heavily on the new social network.

In this article, I sit down with Guy Kawasaki, the original Macintosh evangelist. You’ll discover why 99% of his efforts are now focused on Google+.

Guy reveals his Google+ strategy and talks about his new book, What the Plus! Google+ for the Rest of Us. And it’s very different than his other books. It reveals extensive details about how to benefit from Google+.

Continue Reading