google+ marketing : Social Media Examiner

social media reviewsHave you heard about the changes to Google+?

Want to know how the redesign affects you?

To help marketers understand what to expect, we recently explored the new Google+ and asked notable experts to weigh in with their thoughts on the new design.

In this article you’ll discover whats changed with Google+.

Why Marketers Should Care About Google+

Before we dive into the specifics of the new Google+ updates, it’s important to address what these updates mean to social media marketers as a whole. Since news about the breakup of Google+ products began in early 2015, some marketers believed it was the beginning of the end of Google+. These thoughts were further supported when Google announced the separation of Google+ from it’s other products.

But now, we can see it’s not the end for Google+. “Google+’s new changes are a sure, and comforting sign Google+ is here to stay at least for the undetermined future,” predicted Jesse Stay, author of Google+ Marketing for Dummies. He added, “It shows Google is still putting money and resources into the website, and still sees it as a product worth spending money on.”

In terms of marketing, businesses that want to reach people who are passionate about something will find it easier to do so with the new changes to Google+.

changes to google+

Discover what marketers need to know about the changes to Google+.

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social media how toDo you share a lot of updates on Google+?

Want to make it easier for followers to pick and choose their favorite topics?

Google+ Collections allows you to categorize your updates by topic, which helps your followers quickly find updates for the topics they’re interested in.

In this article I’ll show you 11 ways to use Google+ Collections to organize updates from your personal profile or business page.

use google+ collections for business

Discover how to use Google+ Collections for business.

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social media how toDo you use Google+ for your business?

Interested in ways to get more exposure?

With a few simple tactics, you can extend your reach on Google+ and attract additional followers.

In this article I’ll show you six ways to increase your visibility on Google+ and in Google search results.

six ways to use google+ to increase visibility

Discover six ways to use Google+ to increase visibility.

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social media how toDo you know how your Google+ business page is performing?

Are you using Google+ My Business analytics?

The Google+ Dashboard has greatly improved the analytics it offers for its platform.

In this article you’ll discover the Google+ Dashboard and the analytics included in each option.

use the google+ dashboard

Discover how to find analytics with the Google+ Dashboard.

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