facebook : Social Media Examiner

social media how toNeed to get a better grip on your Facebook ads’ performance? Do you know which metrics in Facebook Ads Manager to monitor?

In this article, you’ll discover how to set up a Facebook Ads Manager report that quickly reveals which ads are working well and which you need to adjust.

Why On-Going Analysis of Your Facebook Campaigns Is Important

One common mistake that advertisers make is launching a Facebook campaign and doing no analysis while it’s running. It’s the analysis of your campaigns and the subsequent actions you take based on your findings that deliver exceptional return on ad spend (ROAS).

How to Create Customized Reports in Facebook Ads Manager by Charlie Lawrance on Social Media Examiner.

How to Create Customized Reports in Facebook Ads Manager by Charlie Lawrance on Social Media Examiner.

Continue Reading

Scout mascot for Social Media ExaminerWant more people to watch, share, and comment on your live videos?

Looking for tips on improving the quality of viewer engagement?

To explore how to get more engagement with Facebook Live video, I interview Stephanie Liu.

More About This Show

The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Stephanie Liu, a live video expert and social media consultant. She hosts a Facebook Live show called Lights, Camera, Live, which is focused on helping businesses succeed with live video.

Stephanie explains how to promote your Facebook Live video with events and crossposting.

You’ll also discover how questions, requests to share, and bots can improve Facebook Live video engagement.

How to Get More Engagement With Facebook Live featuring insights from Stephanie Liu on the Social Media Marketing Podcast.

How to Get More Engagement With Facebook Live featuring insights from Stephanie Liu on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

Continue Reading

social media how toWondering how to optimize your marketing images for different social media platforms? Looking for a guide to help you make sure your image dimensions are correct?

In this article, you’ll discover a guide to the optimal image sizes for nine of the top social media networks.

Social Media Image Sizes for 2018: A Guide for Marketers by Emily Lydon on Social Media Examiner.

Social Media Image Sizes for 2018: A Guide for Marketers by Emily Lydon on Social Media Examiner.

Continue Reading

social media how toDo you host online events, webinars, or product launches? Wondering how to incorporate Facebook events into your marketing strategy?

In this article, you’ll discover how to create and host a virtual Facebook event.

How to Add a Facebook Virtual Event to Your Launch Strategy by Danielle McFadden on Social Media Examiner.

How to Add a Facebook Virtual Event to Your Launch Strategy by Danielle McFadden on Social Media Examiner.

Continue Reading