Wondering how to transition from your old conversion pixel to the new pixel?
Facebook’s new “one-pixel solution” makes it easier for marketers to monitor and measure conversions from Facebook users.
In this article you’ll discover how to install the new Facebook pixel, track conversions and view the cost per conversion in your Facebook ad reports.
What Does the New Pixel Change?
Each ad account now has only one pixel code associated with it. You can install this new Facebook pixel on multiple websites and then track those sites separately, but you always use the same code.