social media how toDo you use Facebook to promote your business?

Are you struggling to find ways to get noticed on the platform?

With each update to Facebook, it becomes increasingly harder for small businesses to make a splash in front of their intended audience.

Here are four marketing tactics you can use to get more out of your Facebook advertising.

get more out of facebook ads

Find out how you can get more out Facebook advertising.

Continue Reading

social media how toAre your competitors getting massive reach and engagement on Facebook?

Would you like to learn the secret of their Facebook success?

While we’d never advocate copying your competitor’s posts exactly, it’s helpful to monitor and study the posts of your competition.

You may get ideas on how to tweak your own posting strategy to build on what’s working for someone else.

In this article I’ll show you how to research what your competition is doing on Facebook so you can study what works and model it on your own page.

research your competition on facebook

Find tools to research your competition on Facebook.

Continue Reading

Do you use Facebook to promote your business?

Are you curious how to respond to the recent changes to the Facebook news feed?

To learn how to navigate these important changes to Facebook’s news feed, I interview Mari Smith, the “Queen of Facebook.”

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

responding to facebook changes

Listen to Mari Smith explain how you can respond to recent Facebook news feed changes.

In this episode, I interview Mari Smith, who is the world’s leading Facebook marketing authority. She’s authored the books, The New Relationship Marketing and Facebook Marketing: An Hour a Day. This is her fourth appearance on the show!

Mari explores what you need to know about marketing with Facebook, and in particular the news feed.

You’ll discover the importance of native links, why micro-video should be key to your Facebook posting strategy and how Atlas will change the way you do online advertising. Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

Continue Reading

social media how toDo you want to stimulate online growth and engagement?

Are you using visual marketing in your business?

Understanding how other businesses use visual content can help you integrate new tactics into your own marketing strategy.

In this article I’ll show you how five brands are using visual content successfully.

Why Use Visual Content in Your Marketing?

When it comes to marketing your business, pictures speak volumes. Not only do they make a bigger impact, but also they do it in a shorter amount of time. Research shows the brain processes visual content 60,000 times faster than text.

use visual content for impact

Find 5 ways to use visual content for maximum impact.

Continue Reading