create video : Social Media Examiner

Do you publish content online?

Want more people to share your content?

To learn how to get more people to share your content, I interview Mark Schaefer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Mark Schaefer, author of The Tao of Twitter and Social Media Explained. His blog Grow was awarded #2 on our top 10 blogs of 2015.

Mark also co-hosts the Marketing Companion podcast. His latest book is called The Content Code: Six Essential Strategies for Igniting Your Content, Your Marketing, and Your Business.

In this episode Mark will explore why people share via social media.

You’ll discover what you can do to improve your chances that people will share your content.

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Listen as Mark Schaefer talks about how to get more people to share your content.

Share your feedback, read the show notes and get the links mentioned in this episode below.

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social media how toAre you using video to promote your brand?

Do you want to create videos without having costly equipment?

If you have a smartphone, you already have all of the tools you need to create fun and engaging social videos.

In this article you’ll find out how to shoot and edit videos to share on social media with your smartphone.

create social videos

Learn how to create social videos using your phone.

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social media tools

Do you want to use video to market your business online?

Are you looking for video tools to get you started?

With today’s tools, creating professional video is easier than you think.

In this article you’ll discover tools and resources to create videos that you can use to market your business right now.

#1: Do It All on Your Apple Device

The newest versions of Apple’s iPhone and iPad let you shoot 1080p, HD-quality video using iMovie—their free, built-in moviemaking software. iMovie is fairly simple to use and lets you to create slick videos and upload them to YouTube or Vimeo on the spot.

Before you jump into moviemaking, first make sure you have a method for holding the iPhone or iPad steady. (Nothing is more distracting than a shaky camera!) Use an after-market tripod attachment or add-on to ensure you get steady shots with your mobile device.

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social media how to Are how to videos part of your social marketing?

Are you looking for tips to improve the creation and promotion of your videos?

Explainer videos are a new trend in how to videos. They help your customers and promote your product or service.

In this article, you’ll find out what explainer videos are and how to use them in your marketing.

Why Explainer Videos?

Video is one of the most powerful forms of social media content. If you’re not sharing video, but your competitor is, then they have a persuasion tool you don’t. You need video if you want to get in the game, and explainer videos are an easy way to do that.

Explainer videos are exactly what they sound like. They’re short videos (ideally 60-90 seconds) that begin with a customer problem and end with the solution to that problem.

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