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social media how toAlmost anyone these days can throw together 140 characters and call it a tweet. But to use Twitter for maximum business impact there are many tried and true content sources ready to be used.

In this post I’ll introduce practical ways to use good content for your tweets, everything from A to Z.

#1: Answers

Think about the questions your customers and prospects asked you this past week. Or maybe there are the repeat questions you’ve already answered on the FAQ page of your website.

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social media how toEver wished you could directly sell your products and services from within Facebook? If so, this post is for you.

I decided to dig in and research the current landscape thoroughly, both to better understand the lay of the land and to save you the research hassle.

It was only a matter of time before Facebook and e-commerce would converge. Until a little over a year ago, only storefronts existed on Facebook, where merchants could display and promote their products and, with “Add to cart” buttons, imply e-commerce functionality.

But when users clicked on “Add to cart, they were whisked away from Facebook to the merchant’s website where the actual shopping-cart experience occurred.

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social media viewpointsWhat’s smarter? Putting all your eggs into your own blog basket or placing a few real fine blog posts on another person’s blog?  If you’ve pondered these thoughts, keep reading…

Guest blogging has been around for a long time, but it’s an especially hot topic now. With the concept becoming even hotter daily, it’s quite natural that myths emerge.

This post looks at three myths around guest blogging that have been actively discussed recently.

Myth #1: Guest Blogging Is a Waste of Time

“Why would I spend so much time arranging, discussing and writing a post to get just one or two links from the very bottom of my article?”

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social media how toAre you looking to get your blog highly ranked on Google?

Would you like some tips to help your blog appear for specific keywords? If so, keep reading…

Why Search Matters for Blogs

In an earlier article, I talked about the importance of blogging and search engine rankings. However, once you’ve got the blog up and running, the next thing to do is to start optimizing your posts for the search engines. Although search engine optimization (SEO) can be overwhelming to the newcomer, once you understand a few basic concepts, you’ll soon find it’s really not that difficult.

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