FREE: Social Media Marketing Industry Report

Wondering how your peers are using social media? In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you'll discover which social networks marketers most plan on using more (hint: it’s not what you think), how much time they spend on social media and much more! Get this free report and never miss another great article from Social Media Examiner.

social media viewpointsThe average American is hit with an average of 4,000 promotions every single day. And most people ignore almost all of the ads.

Consumers have developed extremely sophisticated filters. As a marketer, you’re fighting that filter every day.

What if you could take the filter out of play altogether? You can. Here’s how:

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social media toolsAdvertising on Facebook can be a cost-effective means of bringing new people to your fan page. To truly harness the value of Facebook advertising, you’ll need to dedicate time and resources to test, analyze, monitor and tweak your ads.

Do this and you may just find a sea of opportunity waiting for your brand, company or event.

The biggest challenge with Facebook advertising is maximizing the efficiency of your ads. In short, this means getting as many Likes for as little money as possible. To help you win this challenge sooner rather than later, here are seven important facts you should know about Facebook advertising that will help you get moving in the right direction.

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social media how toIt’s obvious that Facebook pages are quickly becoming an essential part of most businesses’ marketing strategies. But how can you find ways to differentiate yourself from the competition?

In this article, I’ll take a look at how brands are standing apart from the crowd on Facebook. And how you can employ some low-cost techniques to grow your fans.

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Our little dude is one step closer to getting a real name! And literally more than 500 names were suggested.

We poured through the entire list and came up with five that we really like.  Now we need your help picking the final name.  Keep reading to see the finalists and how you can vote.

But first, I’d like to give a public tip of the hat to the core team that helped Social Media Examiner become the site it is today.

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