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    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 14th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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    our free report:

    How Comcast Supports Customers With Social Media (Video)

    In this interview I talk with Frank Eliason—the senior director of national customer care for Comcast—and the man behind @ComcastCares.

    You may have heard that Comcast is on Twitter, but Frank talks about the channels Comcast monitors and how they engage customers. Frank mentions a concept called "peers helping peers." In the video Frank also talks about what types of employees are best for handling Twitter support. Frank shares how Twitter helped Comcast rapidly identify a problem during the NHL playoffs in less than three minutes. He

    Continue Reading about How Comcast Supports Customers With Social Media (Video) →

    Social Media Marketing Podcast
    Social Media Marketing Talk Show
    Web3 Business Podcast

    6 Blog Add-Ons That Spur Social Media Activity

    Got a blog? Are you on Facebook or Twitter? How about your readers—are they using social networks?

    Want to make it easy for readers to share your great content with their tribes? If so, keep reading as I share six social media add-ons you can effortlessly integrate into your blog today. Your immediate result: much better engagement with your readers. And by the way, I've used them all—many on this very site.

    An aside... The key to encouraging social activity is making it easy for people to act. The less friction there is between desire

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    Get Your FREE Course: Web3 for Beginners

    Web 3 for Beginners

    Curious about Web3, but don’t know where to start or who to trust?

    Introducing Web3 for Beginners, a course taught by Michael Stelzner, the founder of Social Media Examiner.

    Learn the basics of Web3 and apply it to your business with this FREE comprehensive course.

    CLICK HERE TO GET FREE ACCESS

    Top Tips for Using Facebook for Business (Video)

    The topic of this show is Facebook—and how it can help your business.

    And the special guest is Mari Smith, a relationship marketing and Facebook expert. In this video Mari shares her expertise on Facebook and how businesses can immediately benefit from the world's largest social network.

    This video was is a recording of a recent live video broadcast. You will notice Mari and I speaking via video and participants entering their questions into a chat window.

    VIEW VIDEO HERE NOW:

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    Is Social Media Marketing Measurable? The Big Debate.

    I'm sure you've come across these objections… "Where's the money?" "Prove to me social media marketing works." "Show me the metrics!" If you're just getting started with social media marketing, get ready—these challenges are coming. Perhaps you've asked them yourself.

    "It's not possible to quantify social media marketing," says one pundit. "Anything can be measured," says another. Then come the phrases such as return on invested time, return on objective, return on participation, share of voice, and the list goes on endlessly.

    If you're a

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    Web3

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    Social Media Marketing Industry Report

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    5 Must-Read Social Media Marketing Studies

    A lot is happening in the world of social media. Here's a quick summary of recent major research findings:
    #1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
    A new study by eMarketer surpasses their previous estimates of Twitter usage. The study, conducted just last month, found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.”

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    The 5 Essential Pillars of a Social Media Campaign

    The biggest mistake marketing and brand managers make when approaching social media is not thinking of the social web in the same strategic light as everything else they produce.

    Social media is no more a one-off playground for brands than television advertising, direct mail campaigns or customer relationship management programs. It's serious business and should be treated as such.

    The following question then becomes relevant: "How do we think about social media strategically?" The good news is that it's not that difficult, provided your

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    Coach Deb Talks Twitter in Video Interview

    The topic of this show is Twitter—and how it can help your business.

    And the special guest is Deborah Cole Micek, better known as 'Coach Deb." She's the author of the book Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Marketing Online.

    Deb has tens of thousands of followers at Twitter.com/coachdeb, and she's been featured in The Wall Street Journal and has written for Entrepreneur Magazine.

    VIEW VIDEO HERE NOW:

    What did you think about the video? What are your thoughts on

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    Chat Live With Social Media Gurus Via Video

    On Monday October 12th, 2009, Social Media Examiner is sponsoring four hours of live video chats with leading social media superstars Mari Smith, Jason Falls, Chris Garrett and Denise Wakeman.

    Here's how to participate: Simply click here to enter the live video broadcast room (login with your Twitter ID or as a guest).

    Here's the line up:

    7am Pacific (10am Eastern): Join Chris Garrett (co-author of ProBlogger) and Michael Stelzner
    9am Pacific (Noon Eastern): Denise Wakeman (The Blog Squad) and Michael Stelzner
    11am Pacific (2pm

    Continue Reading about Chat Live With Social Media Gurus Via Video →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 14th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

    Enter your email to get
    our free report: