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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 15th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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    How to Capture More Qualified Leads With Facebook Ads

    Want to generate higher quality leads with Facebook or Instagram ad campaigns? Looking for a way to qualify leads more efficiently?

    In this article, you'll learn how Facebook Instant Forms and conditional logic let you filter out unqualified prospects automatically.

    Why Marketers Should Consider Meta's Instant Forms

    Most successful social advertising funnels need strong consideration-focused ads to guide prospects toward a conversion. Meta Ads Manager has middle-of-funnel (MOFU) objectives that can send leads to either in-app or

    Continue Reading about How to Capture More Qualified Leads With Facebook Ads →

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    Decentralized Media for Creators: The Rug Radio Story

    Do you want to build a trusted media company? Want to learn from someone who’s leading the way in Web3 by including audiences in decisions that impact the media he produces?

    In this article, we’ll explore decentralized media and what it means for creators.

    How Web3 Empowers Creators

    Web3, built on blockchain technology and decentralized networks, is transforming how creators monetize, distribute, and engage with their fan communities. 

    While still early stage, Web3 presents several new opportunities that contrast with the

    Continue Reading about Decentralized Media for Creators: The Rug Radio Story →

    Leveraging the LinkedIn Algorithm for Maximum Exposure

    Want more people to see your LinkedIn content? Wondering which signals the LinkedIn algorithm uses to assess and rank your content in the feed?

    In this article, you’ll discover how to take advantage of the LinkedIn algorithm to maximize your exposure.

    Why Is LinkedIn So Important for Business?

    For a lot of people, LinkedIn is "just a job board," or it's a job board that became a business platform.

    Those ideas are wrong. From the very beginning, LinkedIn has always been about meaningful connections. Now it's the one-stop shop where

    Continue Reading about Leveraging the LinkedIn Algorithm for Maximum Exposure →

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    LinkedIn Changes That Affect Marketers

    Are you up to date on changes from LinkedIn? Wondering which LinkedIn updates are important to marketers?

    In this article, we explore LinkedIn changes that affect your marketing.

    #1: Monetization on LinkedIn

    Brand Partnership Label

    To increase transparency between creators and their audiences, LinkedIn has rolled out a Brand Partnerships label that can be toggled on when you receive compensation to create a public LinkedIn post. Here are a few notes to keep in mind:

    Our Take: The Brand Partnership toggle is all about

    Continue Reading about LinkedIn Changes That Affect Marketers →

    How to Optimize Content and Media for a Mobile-First Audience

    Did you know 80% of social media users rely exclusively on a mobile device? Is your social content meeting the needs of today’s mobile-only consumers?

    In this article, you'll discover why and how to optimize your content for a mobile-first audience on social media.

    Why Marketers Should Prioritize Mobile-First Content

    No matter your industry or audience, creating mobile-first social media content is more important than ever. In 2023, 99% of social media users (nearly 4.5 billion people) access their social networks of choice with

    Continue Reading about How to Optimize Content and Media for a Mobile-First Audience →

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    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 15th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

    Enter your email to get
    our free report: