Your Guide to the Social Media Jungle
Do you want to optimize your LinkedIn ad campaigns? Wondering how objective-based LinkedIn advertising can help?
In this article, you'll discover how to create objective-based ads using LinkedIn's updated Campaign Manager.
Continue Reading about How to Create LinkedIn Objective-Based Ads →
Do you need to work with experts or employees to create marketing videos? Looking for a proven process that results in great content?
In this article, you'll learn how to guide experts to deliver talking points you can use in your marketing videos.
Continue Reading about A 7-Step Process to Make Marketing Videos That Work →
Is Instagram marketing a priority for you? Wondering what types of organic Instagram posts people engage with most?
In this article, you'll discover how you can generate more organic engagement on Instagram.
Continue Reading about 3 Ways to Improve Instagram Engagement →
Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.
On this week's Social Media Marketing Talk Show, we explore YouTube audience and subscriber growth and Periscope live streaming with guests with special guest Luria Petrucci.
Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.
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Continue Reading about YouTube Growth: Audience and Subscriber Numbers Are Rising →
Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online?
To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. Mark co-hosts the Marketing Companion podcast, and is the author of multiple books, including Known, The Tao of Twitter, and The Content Code. His most recent book is Marketing Rebellion: The Most Human Company Wins.
Find out how the relationship between marketers and customers has changed, and learn how and why
Continue Reading about Marketing Reimagined: Why Marketers Must Change Now →
Has your Pinterest traffic dropped off? Wondering how to encourage more pinners to interact with your content?
In this article, you'll discover four tips to develop pins and boards that spark engagement from your audience on Pinterest.
Continue Reading about How to Improve Your Pinterest Reach: 4 Tips →
Does your business need to create more videos? Looking for creative inspiration for your video content?
In this article, you'll discover five video types to add to your social media content mix.
Continue Reading about 5 Ways B2B Businesses Can Use Online Video →
Want people to spend more time on your Instagram story content? Looking for tips to prompt active engagement on your stories?
In this article, you'll discover seven ways to encourage followers to tap on, reply to, and screenshot your Instagram stories.
Continue Reading about How to Improve Your Instagram Story Engagement →
Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media.
On this week's Social Media Marketing Talk Show, we dig into Facebook's Q4 2018 earnings call with Mari Smith!
Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play, Stitcher, and RSS.
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Continue Reading about Facebook’s Future: Growth, Stories, and Oversight →
Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help?
To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert. Her course is The StrADegy System. She’s a regular speaker at Social Media Marketing World and a HubSpot Academy instructor.
Amanda explains why the challenges marketers face in 2019 can create opportunities to lower their ad spend. You’ll also discover how to sequence Facebook ads to reflect the customer
Continue Reading about Facebook Ad Sequences: A Better Way to Acquire Customers →
Do you need to bring some organization to your social media workflow? Looking for tools to help?
In this article, you'll discover three tools to help you better organize social media posting, monitoring, and campaign execution tasks.
Continue Reading about How to Organize Social Media Marketing Tasks: 3 Tools →
Do you want more views for your Facebook videos? Wondering how Facebook Premiere can help?
In this article, you'll learn how to schedule a Facebook premiere and find tips to help you better engage with your viewers.
Continue Reading about How to Use Facebook Premiere: What Marketers Need to Know →
Want more visibility for your documents? Wondering how to better showcase your content in the LinkedIn feed?
In this article, you'll learn how to add clickable downloads, slideshows, and PDFs to your organic LinkedIn posts.
Continue Reading about How to Share Documents in Your LinkedIn Posts: Marketing Tips →
