Struggling to effectively target new audiences with your Facebook ads? Looking for a step-by-step process that will help you discover quality prospects?
In this article, you'll learn how to find high-performing audiences of people who may become your future customers.
Cold Audience Targeting Has Changed
The rollout of iOS14 has undeniably impacted audience targeting on Facebook and Instagram. Many cold traffic audiences based on interests and behaviors have definitely taken a hit and are no longer performing as well as they used