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Welcome to our weekly edition of what's hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What's New This Week?
LinkedIn Influencers Publishing Platform Opens to All LinkedIn Members: LinkedIn is slowly opening up its publishing feature to all members. “Now members have the ability to follow other members who are not in their network and build their own group of followers.”
Facebook Adds “See Who's Posting” Feature for Page Managers: “On a page post, the name of the person who posted will be listed below the name of your page next to Posted by. On a page comment, the name of the person who commented will be listed below the comment next to Commented on by.”
Facebook Streamlines Billing Schedule for Advertisers: “Advertisers will now be billed when they reach certain billing thresholds and/or at the end of the month.”
Pinterest Upgrades Pin It Button for Chrome: “When you're cruising through your favorite websites, you'll automatically see a Pin It button when you mouse over an image.”
Klout Adds Personalized Scheduling: “It recommends times based on when your audience is most active. By publishing at these times, you're more likely to share the right message at the right time with the right people.”
Pinterest Announces GIFs on Mobile: “With the latest mobile releases, GIFs are now available for your enjoyment across all platforms.”
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Klout Introduces Topic Filtering: “You can filter your stream by individual topics, making it even easier to find exactly what your audience is looking for.”
Here are a few cool social media tools worth checking out:
Zipline for Instagram: This tool “breaks down tagging trends on Instagram, allowing brands to understand how consumers discover and relate to their product category.”
“Zipline helps brands better align themselves with consumers by tagging their content in a more authentic way, giving brands a customer-centric approach to identifying how consumers categorize and discover their products.”
PasswordBox: The new Android app feature “gives you the ability to instantly log into popular native apps and into websites with just one tap.”
Samba: An app that allows you to record a video, send it to a friend and then you automatically receive a video back with their reaction.
Postcard: This app allows you to “write your message once and share it everywhere in seconds.”
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