How to Use Facebook Places and Facebook Deals for Local Business : Social Media Examiner

social media expert interviewWelcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari examines Facebook marketing for local businesses.

Mari explains how Facebook Places and Deals work, why you should pay attention to them and how you can use them to grow your local business.

Share your feedback and see the show notes!

Facebook Marketing for Local Businesses

As more customers become smartphone-savvy, local businesses can leverage the opportunities offered by Facebook Places and Facebook Deals to get new customers to come to their location and to reward current customers.  Mari shares what you need to know.


Discover how to get more business from smartphone-savvy customers.

Facebook Places

You’ll learn how to claim your business on Facebook and take advantage of your Facebook Place page so you can make offers through Facebook Deals.

claim your business

Find out how to claim your business so you can start offering Facebook Deals.

Facebook Deals

Find out about the four different kinds of deals and how your business can use them.

  1. Individual deals: For one-time offers
  2. Loyalty deals: To reward repeat business
  3. Friend deals: To incite up to 8 people to check in at once
  4. Charity deals: To get people to donate to a charity

And Mari shares how some brands are using deals to grow their business.

mcdonalds deals

Hear how McDonald's used a Facebook Charity deal to promote their business.

Be sure to listen for Mari’s hot marketing tip to find out how you can also include Twitter to leverage your Facebook marketing with Places and Deals.

Want to learn more about Facebook marketing?

Watch this video from Mike Stelzner (founder of Social Media Examiner).

If you’re not fully leveraging the power of Facebook, don’t worry, you’re not alone. Most businesses still haven’t figured it out.

There’s one easy way to take your Facebook marketing to the next level. By attending the web’s largest online Facebook conference, Facebook Success Summit 2011, you’ll become empowered to use Facebook to gain more exposure, better engage customers and grow your business.

It’s the web’s largest online Facebook marketing conference. Go here for a free sample and to learn more.

If you’ve enjoyed this episode of Social Media Examiner TV, make sure to tweet about it (use hashtag #SMEtv), share it on Facebook or even embed this episode on your blog.

Are you using these Facebook marketing tips for your local business? If so, what has been your experience? Leave us a comment below.

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