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  • Embrace AI & MarketingGet Ongoing Training & SupportBEGIN YOUR JOURNEY NOW

    How to Use Facebook Places and Facebook Deals for Local Business

    by Michael Stelzner / August 16, 2011

    social media expert interviewWelcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari examines Facebook marketing for local businesses.

    Mari explains how Facebook Places and Deals work, why you should pay attention to them and how you can use them to grow your local business.

    Share your feedback and see the show notes!


    Facebook Marketing for Local Businesses

    As more customers become smartphone-savvy, local businesses can leverage the opportunities offered by Facebook Places and Facebook Deals to get new customers to come to their location and to reward current customers.  Mari shares what you need to know.

    check-in
    Discover how to get more business from smartphone-savvy customers.

    Facebook Places

    You'll learn how to claim your business on Facebook and take advantage of your Facebook Place page so you can make offers through Facebook Deals.

    claim your business
    Find out how to claim your business so you can start offering Facebook Deals.

    Facebook Deals

    Find out about the four different kinds of deals and how your business can use them.

    Discover Proven Marketing Strategies and Tips

    Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.

    But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.

    CHECK OUT THE SOCIAL MEDIA MARKETING PODCAST NOW
    1. Individual deals: For one-time offers
    2. Loyalty deals: To reward repeat business
    3. Friend deals: To incite up to 8 people to check in at once
    4. Charity deals: To get people to donate to a charity

    And Mari shares how some brands are using deals to grow their business.

    mcdonalds deals
    Hear how McDonald's used a Facebook Charity deal to promote their business.

    Be sure to listen for Mari's hot marketing tip to find out how you can also include Twitter to leverage your Facebook marketing with Places and Deals.

    Want to learn more about Facebook marketing?

    Watch this video from Mike Stelzner (founder of Social Media Examiner).

    If you're not fully leveraging the power of Facebook, don't worry, you're not alone. Most businesses still haven't figured it out.

    There's one easy way to take your Facebook marketing to the next level. By attending the web's largest online Facebook conference, Facebook Success Summit 2011, you'll become empowered to use Facebook to gain more exposure, better engage customers and grow your business.

    It's the web's largest online Facebook marketing conference. Go here for a free sample and to learn more.

    If you've enjoyed this episode of Social Media Examiner TV, make sure to tweet about it (use hashtag #SMEtv), share it on Facebook or even embed this episode on your blog.

    AI Business Society

    Ready to Unlock AI Marketing Breakthroughs?

    If you’re like most of us, you are trying to figure out how to use AI in your marketing. Here's the solution: The AI Business Society—a new AI marketing community from your friends at Social Media Examiner.

    The AI Business Society is the place to discover how to apply AI in your work. When you join, you'll boost your productivity, unlock your creativity, and make connections with other marketers on a similar journey.

    I'M READY TO BECOME AN AI-POWERED MARKETER

    Are you using these Facebook marketing tips for your local business? If so, what has been your experience? Leave us a comment below.

    AI EXPLORED

    Curious About How to Use AI?

    Our newest show, AI Explored, might be just what you're looking for. It's for marketers, creators, and entrepreneurs who want to understand how to use AI in their business.

    It's hosted by Michael Stelzner and explores this exciting new frontier in easy-to-understand terms.

    Pull up your favorite podcast app and search for AI Explored. Or click the button below for more information.

    I WANT TO LEARN MORE ABOUT AI

    Tags: Facebook

    About the authorMichael Stelzner

    Michael Stelzner is the founder of Social Media Examiner and the Social Media Marketing World conference. He's host of the Social Media Marketing Podcast and he's founder of the AI Business Society. He also authored the books Launch and Writing White Papers.
    Other posts by Michael Stelzner »

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