• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Social Media Examiner

Your Guide to the Marketing Jungle

  • 🔥 Free Newsletter
  • 🎙️ Podcasts
    • Social Media Marketing Podcast
    • AI Explored Podcast
    • Social Media Marketing Talk Show
    • Our YouTube Channel
  • 🌟 AI Society
  • 🗓️ Marketing Conference
  • đź‘‹ About Us
    • Marketing Events
  • Search
  • Embrace AI & MarketingGet Ongoing Training & SupportBEGIN YOUR JOURNEY NOW

    How to Publish Content on Apple News: A Step-by-Step Guide

    by Tamas Torok / May 23, 2016

    social media how toDo you want more exposure for your content?

    Have you considered publishing your content on Apple News?

    Apple News lets you deliver both visual and text-based content directly to a growing number of iOS mobile devices.

    In this article, you'll discover how to become an Apple News publisher.

    publish apple news content
    Discover step-by-step how to publish content on Apple News.

    Listen to this article:

    Where to subscribe: Apple Podcasts | Spotify | YouTube Music | YouTube | Amazon Music | RSS

    What Is Apple News?

    Apple News is a preinstalled application on every iOS device (version iOS 9 or later). The app delivers traditional text-based content, videos, and photo galleries from a variety of sources, including magazines, websites, and newspapers.

    apple news favorites
    Apple News automatically optimizes content for iOS devices.

    Anyone in the US, UK, and Australia can sign up as a publisher and produce content for Apple News. Once you publish an article, it's added to the Apple News app, and the content is automatically optimized for all iOS devices. This ensures that readers have a great experience, no matter which device they're using.

    Before you can publish content for Apple News, you need to sign up as a publisher. Here's how to get started.

    #1: Sign Into iCloud

    To start the sign-up process, go to http://www.icloud.com/newspublisher/ and then click Continue.

    apple news publisher sign-in
    Sign into iCloud to get started.

    Sign into your iCloud account with your Apple ID (which is your device's associated ID). You'll need to accept the end user license agreement to continue.

    #2: Provide Publisher and Channel Information

    On the next page, fill out your publisher information and then click Next.

    apple news publisher info
    Fill in your publisher details.

    You'll also need to provide additional information to set up your channel. When you're finished, click Next.

    apple news channel info
    There's just a little bit more information to fill out and then you're almost ready to publish!

    #3: Upload a Logo

    You now have the option to upload a channel logo. (Note: You can skip this step.) Make sure your logo is a PNG file with a minimum size of 256 pixels square. The file size limit is 2MB. Click here for more details about logo specifications.

    apple news channel logo
    Adding your channel logo is easy.

    Note that after you complete your registration, Apple will review your logo, and if it doesn't satisfy the requirements, they won't accept your application, and you may have to start over again.

    AI Business Society

    Ready to Unlock AI Marketing Breakthroughs?

    If you’re like most of us, you are trying to figure out how to use AI in your marketing. Here's the solution: The AI Business Society—a new AI marketing community from your friends at Social Media Examiner.

    The AI Business Society is the place to discover how to apply AI in your work. When you join, you'll boost your productivity, unlock your creativity, and make connections with other marketers on a similar journey.

    I'M READY TO BECOME AN AI-POWERED MARKETER

    #4: Choose a Publishing Format

    Next, you can choose from two different publishing methods: RSS feed (there's no change in user experience, which means you can't use Apple's article format) or the Apple News Format, which optimizes your content for iOS devices.

    apple news publish options
    You have two format choices when publishing your Apple News content: RSS feed or Apple News Format.

    Use the Apple News Format

    To use Apple's News Format for your content, all you have to do is to click Sign Up for Apple News Format. Once you click the button, your application will automatically be sent for review.

    Use the RSS Feed for Your Blog or Website

    Discover Proven Marketing Strategies and Tips

    Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.

    But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.

    CHECK OUT THE SOCIAL MEDIA MARKETING PODCAST NOW

    To use the RSS feed for your website or blog, click on I'd Rather Use RSS for Now. This choice takes you to the next step where you have to provide the RSS feed of your website.

    apple news add rss feed
    In the box, add your RSS feed URL.

    It's easy to find your feed URL. Visit your website and right-click anywhere on the page. From the menu, select Inspect Element or Inspect.

    find rss feed link
    You can find your feed URL by right-clicking your mouse anywhere on your web page and selecting Inspect.

    Once the window appears with the HTML code of your page, use the Find feature (press Ctrl+F on Windows, Command+F on a Mac) and search for “RSS.” It will then be highlighted on the screen like this.

    find rss feed link
    Inspect the HTML code and search for “RSS.”

    Copy your feed link and then paste it into the form. When you're finished, click Next. After accepting the terms and conditions, you can submit your application. You're all set! Apple will review your application and get back to you within a few days. Note: Ads served by Apple are not available if you only present your content via RSS.

    #5: Submit Articles for Approval

    After you're approved as a publisher, you're required to submit some articles for review. To do that, you can either create an article in News Publisher or use your existing content management system (CMS).

    To create an article in News Publisher, sign in and select News Publisher from the menu. If you need further information about the features, check out the official guide.

    If you prefer to connect your CMS with News Publisher, you'll need to use a plugin or write the code yourself. Fortunately, there are plugins already. Here's a short list: Publish to Apple News for WordPress and Publish to Apple News for Drupal.

    In each case, Apple reviews your articles and notifies you as soon as your content is approved. After that, you can publish without further review.

    How Publishers Make Money

    Apple News offers a built-in advertising platform that helps publishers generate revenue from their original content. To include ads in Apple News format, you're required to join the Apple Developer Program. Visit this site to enroll.

    As a publisher, you can choose one of these options:

    • Sell the ads yourself and keep 100% of revenue.
    • Let Apple sell your ads and keep 70% of revenue.
    • Earn additional revenue from Apple ads that appear between articles or topics. You split revenue with Apple 50-50.

    Publishers can choose native ads (sponsored), display banners, and pre-roll video as advertising forms. The table below shows where these ads can appear.

    apple news ad format
    Apple News ad formats and placement options.

    Conclusion

    Apple News is a new way to extend your reach and acquire new readers for your content. It's easy to register as a publisher and set up your publishing preferences. The platform is still evolving, which means that new features and further refinements are expected. Stay tuned!

    What do you think? Have you published content with Apple News? How did it perform? Please share your thoughts in the comments below!

    Tips on how to become an Apple News publisher.
    Tips on how to become an Apple News publisher.
    AI EXPLORED

    Curious About How to Use AI?

    Our newest show, AI Explored, might be just what you're looking for. It's for marketers, creators, and entrepreneurs who want to understand how to use AI in their business.

    It's hosted by Michael Stelzner and explores this exciting new frontier in easy-to-understand terms.

    Pull up your favorite podcast app and search for AI Explored. Or click the button below for more information.

    I WANT TO LEARN MORE ABOUT AI

    Tags: Blogging

    About the authorTamas Torok

    Tamas is a marketer working with startups and tech companies. He also builds products and shares his experience on his blog.
    Other posts by Tamas Torok »

    Get Social Media Examiner’s Future Articles in Your Inbox!

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report (43 pages, 50+ charts)!

    Industry Report Cover

    Worth Exploring:

    Facebook

    Marketing Help Explore More →

    Instagram

    Marketing Help Explore More →

    YouTube

    Marketing Help Explore More →

    Linkedin

    Marketing Help Explore More →

    AI

    Next Frontier Explore More →

    Social Media Marketing Industry Report

    Get Free Report →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 17th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 385,000 marketers!

    Simply click the button below to get the free report:

    Footer

    Your Guide to the Marketing Jungle
    Copyright © 2025 Social Media Examiner®
    All Rights Reserved. Terms of Use | Privacy Policy.

    Helpful Links

    • About us
    • Our content via email
    • Our podcasts
    • Our YouTube channel
    • Our live show
    • Our social media marketing industry report
    • Our generative AI marketing industry report
    • Sponsorship opportunities
    • RSS