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In this video I interview Lewis Howes, author of Linked Working. Lewis is a popular speaker and an expert on LinkedIn.
Lewis shares how you can use LinkedIn for much more than just job search and how he is using LinkedIn to grow his business. And he gives you tips to integrate LinkedIn marketing tactics to help you grow your business.
Be sure to check out the takeaways below after you watch the video.
Discover Proven Marketing Strategies and Tips
Want to go even deeper with your marketing? Check out the Social Media Marketing Podcast! Publishing weekly since 2012, the Social Media Marketing Podcast helps you navigate the constantly changing marketing jungle, with expert interviews from marketing pros.
But don’t let the name fool you. This show is about a lot more than just social media marketing. With over 600 episodes and millions of downloads each year, this show has been a trusted source for marketers for well over a decade.
Here are some of the things you'll learn in this video:
- How to create events and promote them on LinkedIn
- How to leverage your group connections by industry or location
- What LinkedIn Groups offer businesses compared to Facebook Groups
- Why you should network on LinkedIn
- How to improve your email marketing with messages sent on LinkedIn
- How to use LinkedIn apps to improve your social media marketing
- How Lewis recommends syncing Twitter updates with your LinkedIn updates and why
- Why LinkedIn is a social media platform businesses cannot ignore
Connect with Lewis on Twitter @Lewis Howes and check out his website LewisHowes.com.
How do you use LinkedIn for your business? What tips do you have to share? Please leave them below.
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