by 
What’s New This Week?
Facebook Updates Events Interface: Several changes make Facebook Events easier to use. There’s more flexibility when creating an Event and it’s easier to find an option to create a Facebook Event for your particular needs. There are also changes to the Event pages including the wall only allowing comments from people who say they’re attending or might do so. And the Event page wall now shows updates by order of engagement.
Google+ Makes it Easy to Create Your YouTube Account: This recent update “gives the more than 100 million of you on Google+, who are already able to watch YouTube in Hangouts and share videos with your Circles, another way to bring the best of Google+ directly into your YouTube experience.”
YouTube Encourages Engaging Videos: Previously, YouTube made video suggestions to viewers based on how many people clicked to watch a video. YouTube has changed their algorithm to now suggest videos “based on which videos contribute to a longer overall viewing session rather than how many clicks an individual video receives.”
Put Google Analytics to Work for Your Business (Online Training)
Ever thought, "there's got to be a better way" when it comes to tracking your marketing activities? Are you forced to make decisions based on limited data? With the right training, you can use Google Analytics to measure all of your marketing efforts with certainty.
You’ll stop the leaks in your ad spending, justify your marketing spend, gain the confidence you need to make better marketing decisions, and know what’s working at every step of the customer journey. Let the world's leading analytics pro show you the way. Check out our new Google Analytics for Marketers course from your friends at Social Media Examiner.
CLICK TO LEARN MORE: ANALYTICS TRAINING
Foursquare Is Prettier on Facebook: The Foursquare application on Facebook integrates with the Timeline design. “Now, the check-ins that you choose to share on Facebook look nicer, in both your Timeline and News Feed (and if you check in a bunch of times, your friends will see them as one nice story instead of separately). Your check-in photos show up full-size, too, just like photos you upload to Facebook.”
Posterous Joins Twitter: Posterous was acquired by Twitter. “Posterous Spaces will remain up and running without disruption. We’ll give users ample notice if we make any changes to the service. For users who would like to back up their content or move to another service, we’ll share clear instructions for doing so in the coming weeks.”
Here’s a social media tool worth noting:
Everplaces: An iPhone app that allows you to “keep track of wonderful places, those you want to revisit and those you want to try out one day. Follow like-minded people and exchange recommendations.”
And don’t miss this:
Social Media Marketing Society (Ongoing Online Training)
Want to gain marketing confidence and accelerate your career? Try the Society to discover new marketing ideas, improve your results, get support, and become indispensable. Join us for ongoing training, insight from pros, and a community of supportive marketers who understand you.
START YOUR TRIAL MEMBERSHIP
Social Media Examiner presents Social Media Success Summit 2012! (online conference).
Join 27 social media experts at Social Media Examiner’s big online conference! Go here to learn more.
What do you think about this week’s news? What social media news caught your interest? Please share your comments below.
