Here’s How to Get Your Boss to Say ‘Yes’ to the Crypto Business Conference!

Do you love the idea of the Crypto Business Conference, but don’t think your boss will feel the same way?

We’re here to help!

Convincing your boss is easier than you think. Just use these handy tools to make your case… and crush it!

This page contains a few ideas, a call script, and an email template you can send to your boss (scroll down).

Start Here: Simple Ideas to Convince Your Boss

Idea #1: Play the “ideal outcome” game

Ask your boss, “What would be the ideal outcome for 2022 and beyond?” Or, “If you imagine the next year, what big business goals do you hope we will achieve when it comes to Web 3.0?”

If they say build a thriving community, or increase funding, or something similar, then you’re in a great position.

Now ask, “Are you willing to invest in my training so I can get us there?” If they say yes, you’re ready to present the Crypto Business Conference as the solution.

Idea #2: Flip the script

Think about this: If you purchase something that generates more value than the cost, it’s actually an investment NOT an expense.

With the All-Access ticket, you’ll get the recordings of all of the keynotes and sessions. That means you could spend a full year going through several sessions a month. It’s a conference that you can turn into course material!

So take the current ticket price, divide it by 12 and ask: “Would you be willing to make a training investment in me for less than $XX per month?” For example, the retail price for the All-Access ticket is $2,497 (it might be less when you are reading this). That’s about $209 a month when split over a year (“Would you be willing to make a training investment in me for less than $209 per month?”).

If they say “yes,” then simply explain, “Great, we just need to pay upfront to get the best price.” (The earlier you register, the lower your price will be).

Talk to Your Boss

You know your boss the best. If she or he works better face-to-face, here are some talking points you can use:

• I’d like to invest in my professional development so I can get better at _____________ (fill in the blank with the topics you want to learn more about; NFTs, DAOs, social tokens, the metaverse, …)
• This investment will help me help the company in the following ways: __________________ (ideas: generate more sales, cultivate a more loyal community, …)
• I want to learn from someone who’s done this and has proven results.
• I want to learn what is working now, stay in the know, and use cutting-edge strategies.
• I don’t want to guess what I should or shouldn’t do. That will slow me down and could mean a lot of lost opportunities for the company.
• I want to fast-track business success and focus on hitting big goals in 2022 and beyond.
• I believe the Crypto Business Conference is a smart investment that can get me there.
• Will you invest in me and approve of me attending?

A few important notes: Focus on the needs of the company and how this will help you address them. Don’t focus on the details of the conference until you get a conceptual buy-in from your boss.

Send An Email to Your Boss

Quickly modify the email template below to fit your business, industry, or specific marketing needs.

NOTE: There are four areas in [ ] that you’ll want to customize. ALSO, if we have a sale going on you may want to mention that in the email. Scroll down for current pricing…