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  • Category: Web3

    How to Stand Out With NFTs: What the Best Projects Are Doing

    September 30, 2022

    Want to build demand for an NFT project? Wondering what you can learn from other successful NFT projects?

    In this article, you’ll discover a three-step framework to create an engaged and active audience for your NFT project.

    The Hallmarks of Successful NFT Projects

    Right now, there are a lot of business owners watching the NFT space and Web3 but not actively participating. They’re either curious, skeptical, or a mix of the two and they’re observing before making a decision about moving into the Web3 space or launching their own NFT

    Continue Reading about How to Stand Out With NFTs: What the Best Projects Are Doing →

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    NFT Creation: What to Consider When Starting a Project

    September 23, 2022

    Do you want to launch an NFT project? Wondering what you need to do to plan a successful project?

    In this article, you’ll discover what to think about when starting an NFT project including artwork, traits, collection size, and more. 

    How NFTs and NFT Projects Are Shaping the Future of Business

    As the internet evolves from Web2 into Web3, the way businesses interact with customers and the overall relationship between a business and its customers are changing.

    Much of this shift is made possible and driven by the advent of NFT

    Continue Reading about NFT Creation: What to Consider When Starting a Project →

    Digital Identity: Why It Matters in Web3

    September 16, 2022

    Wondering how people will interact in a decentralized, transparent world? Do you imagine a future where your business will take advantage of the blockchain?

    In this article, you’ll discover why digital identity matters for Web3 and you'll learn how businesses are putting it to use.

    This article was co-created by Sandy Carter and Michael Stelzner. For more about Sandy, scroll to Other Notes From This Episode at the end of this article.

    How Web3 and Digital Identity Are Changing Business

    Businesses of all sizes need to understand

    Continue Reading about Digital Identity: Why It Matters in Web3 →

    Getting Started With the Metaverse

    September 9, 2022

    Curious about building customer experiences in the metaverse? Wondering how to get underway? 

    In this article, you’ll discover where you can create metaverse experiences, what types of experiences to build, and where to learn the skills you’ll need to succeed.

    Getting Started With the Metaverse

    Why the Future of the Metaverse Is Important for Businesses Today

    With an expected market cap of $5 trillion within the next 3 years, 75% of adults in the developed world have expressed at least some interest in the metaverse.

    This

    Continue Reading about Getting Started With the Metaverse →

    Community Development With Token-Gating

    September 2, 2022

    Want to build a strong community around a product or brand? Wondering how to use NFTs to manage access to your community?

    In this article, you’ll discover how NFTs and other tokens can help you develop and gate active, loyal, and engaged communities.

    What Is Token-Gating?

    People appreciate being able to gather with others who value the same things.

    The easier you make it for people to get together and the more secure or exclusive you make that gathering, the more likely that group will congregate and unite to achieve your intended

    Continue Reading about Community Development With Token-Gating →

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    Web3 Business Podcast

    Using NFTs for Marketing and Business

    August 26, 2022

    Are you thinking of using NFTs to make your business stand out? Interested in exploring examples of NFTs that help with your marketing?

    In this article, you’ll discover how NFTs can improve the way your business interacts with customers.

    How NFTs Improve Consumer Relationships and Customer Loyalty

    Over time, the conversation between businesses and consumers has evolved.

    Until recently, marketing was a one-way model in which businesses were broadcasting to their audience over media like billboard and television ads. Now it uses a

    Continue Reading about Using NFTs for Marketing and Business →

    Why Web3 Is a Big Opportunity for Brands

    August 19, 2022

    Looking for real-world examples of businesses using token gating, partnering with third-party NFT projects, or creating virtual goods for the metaverse?

    In this article, you’ll discover how businesses are successfully integrating Web3 into marketing and business models right now.

    Why Should Businesses and Brands Consider Building in Web3?

    Web3 is the next evolution of the internet and its adoption by consumers and businesses is inevitable.

    The tech giants of Web2 are already moving to Web3: Facebook re-branded to Meta to promote

    Continue Reading about Why Web3 Is a Big Opportunity for Brands →

    How Brands Can Integrate With Web3

    August 12, 2022

    Is your business looking ahead to Web3? Wondering how best to plan experiences to reach customers?

    In this article, you’ll discover why marketing in Web3 requires a shift away from traditional web-based marketing models and learn how to structure a team that will lead your business forward successfully.

    Why Brands and Businesses Should Pay Attention to the Metaverse and NFTs

    Web3 technology, metaverse technology, and all of the things both technologies make possible …

    Some people will tell you using or banking on these

    Continue Reading about How Brands Can Integrate With Web3 →

    Bringing NFT Newbies Into Your NFT Project

    August 5, 2022

    Want to grow your NFT community? Wondering how to help more people embrace Web3 projects?

    In this article, you’ll discover the most common objections people new to Web3 have regarding NFTs and learn how to remove those barriers with education and community.

    This article was co-created by Heather Paraday and Michael Stelzner. For more about Heather, scroll to Other Notes From This Episode at the end of this article.

    Why Is Community Development Critical to NFT Project Success?

    In the context of Web3 NFT (non-fungible token)

    Continue Reading about Bringing NFT Newbies Into Your NFT Project →

    Get Your FREE Course: Web3 for Beginners

    Web 3 for Beginners

    Curious about Web3, but don’t know where to start or who to trust?

    Introducing Web3 for Beginners, a course taught by Michael Stelzner, the founder of Social Media Examiner.

    Learn the basics of Web3 and apply it to your business with this FREE comprehensive course.

    CLICK HERE TO GET FREE ACCESS

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