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  • Category: Tools

    How to Optimize Facebook Ad Creative for Better Results

    by Allie Bloyd / December 28, 2020

    Want to improve your Facebook ad results? Wondering what changes you can make to your ads to improve your performance?

    In this article, you’ll find tips to optimize your Facebook ad creative and copy to deliver better results and discover five tools to create effective video and image ad creative.

    To learn how to optimize your Facebook ad creative, read the article below for an easy-to-follow walkthrough or watch this video:
    
    #1: Identify the Purpose of Your Facebook Ad Campaign
    Before you choose what type of Facebook ad creative

    Continue Reading about How to Optimize Facebook Ad Creative for Better Results →

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    How to Create a Google Data Studio Dashboard

    by Chris Mercer / November 25, 2020

    Need to quickly gain insights from your marketing efforts? Wondering how to use Google Data Studio to easily create visual dashboards?

    In this article, you'll learn how to create and customize a Google Data Studio dashboard that delivers clear answers you need to improve your marketing. You'll also discover how to quickly create an entire Google Analytics dashboard in a single click.

    To learn how to build reports in Google Data Studio, read the article below for an easy-to-follow walkthrough or watch this video:
    
    Why Use Google

    Continue Reading about How to Create a Google Data Studio Dashboard →

    How to Repurpose Audio and Video Content for Social Media: 5 Ways

    by Lynsey Fraser / August 4, 2020

    Looking for ways to create useful social media content from your videos, live video, and podcasts? Wondering how to easily transform that content for social media?

    In this article, you'll discover how to repurpose video and audio into multiple formats you can share on your social media channels.

    Have Your Tech in Place
    Creating content for your social media channels can be an arduous and time-consuming task. This is why savvy social media marketers will get the most out of any content they create.

    When an opportunity arises to

    Continue Reading about How to Repurpose Audio and Video Content for Social Media: 5 Ways →

    Apps for Instagram Stories Video Editing

    by Alex Beadon / August 3, 2020

    Want more editing options for your Instagram Stories video? Looking for apps to edit and produce creative Instagram Stories video?

    In this article, you'll discover how to change the playback speed of your video, add transitions between clips, apply effect filters, change the aspect ratio, and more. You'll also find out how to quickly format long-form video into 1-minute segments suitable for Stories.

    To learn how to use third-party apps to enhance Instagram Stories video, read the article below for an easy-to-follow walkthrough or

    Continue Reading about Apps for Instagram Stories Video Editing →

    How to Convert More Instagram Traffic: 3 Tips

    by Ann Smarty / June 8, 2020

    Are you marketing products or services on Instagram? Are you looking for ways to improve your conversions from Instagram?

    In this article, you'll discover three tips to improve the chances that people on Instagram will convert into customers on your website.

    #1: Create and Optimize a Dedicated Landing Page
    Building traffic to your website from Instagram isn't enough; you need to generate conversions from that traffic. Instagram is one of the toughest platforms to generate clicks from (since you can't have clickable links in your posts)

    Continue Reading about How to Convert More Instagram Traffic: 3 Tips →

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