Category: How To

12 Ways to Market Your Event With Social Media

July 20, 2010

Whether you’re planning a real-world event (like a conference, tweetup or political gathering) or a virtual event (like a webinar or teleclass), social media can be an inexpensive, cost-effective way to build buzz, fill seats, and turn a one-off gathering into a recurring event.

The trick is to know which social media tools to use and when to use them. This article contains 12 useful social media tips designed to help your events shine.

Continue Reading about 12 Ways to Market Your Event With Social Media →

4 Simple Steps to Control Your Facebook Privacy

July 15, 2010

Did you know that Facebook automatically lets anybody see every video, picture, and status update you've ever posted?

Whether you're using Facebook for business or personal reasons, the good news is that new privacy settings enable you to change exactly who sees what within Facebook. And those changes impact every prior post you've ever made.
New Facebook Privacy Updates
Public outcry over Facebook's complicated privacy settings hit a peak in the spring of 2010. See this AP video below:

Continue Reading about 4 Simple Steps to Control Your Facebook Privacy →

4 Proven Steps to Facebook Page Success

July 2, 2010

Are you looking to take your Facebook page to the next level, but aren’t sure how to go about it? This article will provide four proven steps to Facebook success.

An interesting thing happened the other day that grabbed my attention. Three different clients emailed me with a link to a recent article. All three wrote some version of “Check out this case study. Can you make this happen for my Facebook page too?”

The title of the article was enough to hook anyone: Facebook Case Study: From 517 to 33,000 fans in two weeks (plus media

Continue Reading about 4 Proven Steps to Facebook Page Success →

3 Simple Ways to Repurpose Your Blog Posts for More Exposure

July 1, 2010

How many ways are you leveraging your blog posts?

Most people write a post and that’s the end of it. You’re probably syndicating your blog feed to the usual places: Facebook, Twitter and LinkedIn, at the very least. And that’s a good thing.

Yet there are many other ways to get more mileage out of your content.

As discussed in one of my prior articles, content syndication is just one part of the equation. But to really get the most leverage from your blog, think about how many ways you can repurpose the content (and then syndicate

Continue Reading about 3 Simple Ways to Repurpose Your Blog Posts for More Exposure →