Category: How To

7 Tips for Selling Executives on Social Media

April 11, 2011

Are you a marketer who’s trying to juggle social media with the rest of your team’s activities? Do you think social media should be at the top of your priorities, but you’re having a hard time proving it?

Don’t worry. You aren’t alone.

I fought this battle also, and in the end I realized that I needed to drop terms like followers, retweets and status updates from my discussions in executive meetings. It was a tough conclusion, but I realized those metrics didn’t tell executives what they wanted to know.

This article will share 7 tips

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Win Free Tickets to Social Media Success Summit 2011

April 8, 2011

**UPDATE** We have announced our two winners. The winner of the comment/blog portion of the contest, receiving two tickets to the Social Media Success Summit is Kaarina Dillabough, read her comment here . The winner of the Twitter contest is Billings Info Tech, an information technology service in Billings, MT. Thanks to everyone who participated in the event. We look forward to seeing you all in a couple of weeks!

Want to win a free ticket to the largest online social media event of the year?

Social Media Examiner has worked hard to

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5 New Twitter Tools Worth Exploring

April 1, 2011

Are you looking for new apps to enhance your Twitter experience? Twitter has turned into a major real-time news source and is no longer a procrastination tool.

In order for us to filter and manage the ever-dynamic Twitter, a number of new apps have emerged.

This article will cover five new tools to help make it easier for you to reach your social media goals and help you keep up with the "latest" on Twitter.

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How to Optimize Your Facebook Page for Visual Branding

March 28, 2011

Are you wondering how to visually optimize the new Facebook page layout?

As of March 10, 2011, it became official—the new Facebook page layout was applied to all fan pages. Now that the dust has settled, bugs addressed and some tweaks made, admins can now focus their attention on making the most of what Facebook has given them, which is a LOT of screen real estate!

Essentially, the new page layout gives over two-thirds of the available screen space to brands (see the red boxes in the image below), with Facebook reserving only its narrow

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