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    Category: Expert Interviews

    Using NFTs for Fundraising: What Businesses Need to Know

    Want to raise funds for a business idea? Wondering how NFTs could help you, without having to give away a portion of your business?

    In this article, you’ll discover how to use NFTs to fund a business venture.

    #1: Using NFTs for Fundraising: Unique Advantages

    Fundraising via NFTs offers distinct advantages to parties on both sides of the venture: entrepreneur and investor.

    Entrepreneurial Advantages to Using NFTs for Fundraising

    One of the biggest problems with the traditional way businesses raise seed funds is that it forces

    Continue Reading about Using NFTs for Fundraising: What Businesses Need to Know →

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    Using YouTube to Generate Leads

    Need more qualified leads from your video content? Wondering how to create YouTube videos that people want to watch and that help sell your business?

    In this article, you’ll discover how to use YouTube videos to generate organic leads.

    How YouTube Supports Businesses Differently From Other Social Networks

    Marketers work across so many different social networks: Instagram, TikTok, Facebook, Pinterest, Twitter, even smaller networks like Discord and Mastodon. They all have their own features, demographics, and opportunities.

    But

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    The Evolution of NFT Business Models

    Are you looking for ways to grow a business with NFTs? Wondering what works and what doesn't?

    In this article, you’ll discover how NFT business models are evolving, mistakes to avoid, and much more.

    Why Should Businesses and Creators Consider NFT Business Models?

    It can be challenging for businesses and creators to stand out and capture the attention of their audience. We're constantly bombarded with messaging from brands, media, and other creators. 

    NFTs provide a way to differentiate and offer unique experiences that can

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    Search Engine Optimization: How to Rank Number One on Google

    Want your content to rank higher in search? Looking for a proven strategy to follow?

    In this article, you’ll discover how to improve your Google search rank.

    Why Do Social Marketers Need SEO?

    Instagram, Facebook, TikTok, Twitter, YouTube, and Pinterest all have their own in-platform search tools. If you’re a social marketer, you already know how to make your content discoverable inside social networks with hashtags, keywords, and different post types.

    But you still need to be aware of the wider internet. There are several reasons

    Continue Reading about Search Engine Optimization: How to Rank Number One on Google →

    Web3 and Writing: How Mirror Is Changing Publishing

    Looking for a new way to monetize your written content? Wondering what revenue models Web3 makes possible for writers?

    In this article, you’ll discover how Mirror.xyz is changing the world of publishing.

    Web3 Is More Than Crypto and NFTs Are More Than Images

    If you think Web3 is only about crypto or that tokens must involve images, think again. 

    In 2021, Alejandro Arango (aka Kairon) realized two things.

    First, Web3 technologies and platforms such as END, Uniswap, and One Inc, provide the infrastructure that can actually

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    Social Media Marketing World
    Social Media Marketing Podcast
    Social Media Marketing Talk Show

    Instagram DM Automation Strategy: A Model for More Leads and Sales

    Want more prospects and customers from Instagram? Looking for a strategy to follow?

    In this article, you’ll discover how to use Instagram DM automation for more leads and sales.

    What’s So Great About Instagram DMs for Marketing?

    Back in the 1990s, Seth Godin pioneered the idea of “permission marketing.” It’s a simple concept. People respond better to marketing that’s “anticipated, personal, and relevant.” That means they’ve opted into receiving messages that are meaningful to them. 

    Social media DMs are the best technology we

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    What to Consider Before Starting an NFT Project

    Are you planning an NFT project? Wondering what you need to know before you get underway?

    In this article, you’ll discover what you should think about before starting an NFT project.

    What Can an NFT Project Do for You?

    If you launch and sustain a successful NFT project, you can amass a massive community that will help do many, many other things in the Web3 space.

    Matthew Ng had 100 followers on his Twitter account when he launched ToastPunks. In less than a week, he had 8000 followers. Today he has over 75k followers, has launched

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    Writing Marketing Content: A Proven Framework

    Wondering how to easily write marketing content? Looking for a step-by-step model?

    In this article, you’ll discover how to create written content that helps businesses.

    Writing Matters to Marketing

    Everybody writes. Even if you don’t think of yourself as a writer, you probably write a lot more than you think.

    It’s true that audio and video dominate the conversation in content marketing efforts right now. Podcasts and short-form video content are getting a lot of attention from brands, marketers, and consumers. But that doesn’t

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    Decentralized Social: The Next Frontier for Creators

    Curious about the future of social media? Wondering how Web3 will impact social platforms? 

    In this article, you’ll discover how decentralized social media is changing the way creators and audiences connect.

    What Decentralized Social Networks Make Possible

    The Bitcoin blockchain is arguably the most secure, trusted blockchain in existence. The very security that engenders trust also comes with a drawback; transactions between parties are very slow. That’s where the Lightning Network comes in.  

    The Lightning Network

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