Want to improve your marketing results? Wondering how to tap into proven human behaviors to influence people?
In this article, we’ll explore behavior science tips that lead to better marketing results.
Why Should Marketers Focus on Behavioral Science?
"Why do people do what they do?" This fundamental question has long captivated Nancy Harhut, author of Using Behavioral Science in Marketing. As co-founder and CEO of HBT Marketing, Nancy has built an agency around answering that question and leveraging behavioral science insights